DESCRIPTION

Are you passionate about creating immersive shopping experiences that inspire millions of customers? Amazon Fashion and Fitness is looking for a driven and innovative Site Marketing Manager to build high-impact onsite campaigns that help customers discover their next favorite finds across Fashion and Fitness selection.

In this role, you’ll own the strategy, execution, and optimization of site merchandising across Amazon.com—translating data into action and ideas into captivating campaigns. You’ll be at the forefront of how we connect with customers, blending storytelling and insights to boost engagement, sales, and long-term loyalty.

We're seeking someone who is customer-obsessed, highly organized, and thrives in a fast-moving environment. You’ll collaborate across marketing, creative, and tech teams to shape the future of fashion discovery on one of the world’s most dynamic retail platforms.

Key job responsibilities

Own campaigns from end-to-end: managing creative processes, targeting and segmentation, planning, execution, reporting, and optimization.
Coordinate with multiple teams to provide thorough and authoritative category creative content
Strong bias for action and ability to prioritize
Own weekly, monthly and quarterly reporting on the state of initiatives
Manage and report out on projects, status, and work with teams to remove any project blockers.
Aptitude for organization, flexibility, and producing results in a fast-paced environment
Ability to leverage data to drive decision making
Familiarity and comfort with GenAI applications for content and copy
Refined eye for trend in Fashion and/or Fitness industries.

BASIC QUALIFICATIONS

4+ years of professional non-internship marketing experience
Experience using data and metrics to drive improvements
Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
Experience building, executing and scaling cross-functional programs or marketing campaigns from concept to completion
Experience managing and measuring marketing performance in various channels

PREFERRED QUALIFICATIONS

Experience managing external partners to develop marketing programs
Experience presenting ideas to various levels of an organization to gain support for initiatives

Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.

Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.

Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $98,200/year in our lowest geographic market up to $179,600/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience. Amazon is a total compensation company. Dependent on the position offered, equity, sign-on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and/or other benefits. For more information, please visit https://www.aboutamazon.com/workplace/employee-benefits. This position will remain posted until filled. Applicants should apply via our internal or external career site.

Amazon Retail LLC

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Site Marketing Manager, Fashion & Fitness

Site Marketing Manager, Fashion & Fitness