A successful candidate will be passionate about advocating for the customer, while also having a business, growth and product-focused perspective. In this role, the individual will work as a “copilot” to our product managers and alongside cross-functional teams to understand key business objectives and customer questions; design creative research approaches that enable our team to move with speed; analyze multiple data sources; and drive insights to action with bold recommendations. This individual should be comfortable translating data into a clear story and presenting out results to stakeholders of all levels. Experience with product research and a range of agile insights tools and approaches will be valuable, as the role supports the development of product roadmaps from trends and ideation through validation and post-launch assessment. This individual will be part of a small but mighty Insights team and should have a ‘roll up your sleeves’ approach.

You will…

Lead and support a variety of research initiatives including whitespace identification, macro trend analysis, New Product Development Innovation pipeline research, customer segmentation, customer journeys, foundational brand research, competitive landscape, new category launches, product development, etc.
Act as a copilot to the General Managers and Product Management team in developing and executing product strategies roadmaps
Partner with stakeholders from Product, Culinary, Marketing, etc. to gain perspective on customer challenges and cross-functional considerations
Translate product and business needs into learning plans, identifying appropriate research methodologies to answer questions with quality and speed
Analyze and synthesize multiple data sources, determine the key insights and identify business implications and recommendations
Champion the consumer voice and user experience in creative ways and through excellent storytelling and presentations
Contribute to the management of our research community, including designing and launching quantitative and unmoderated qualitative surveys, managing outreach to customers, etc.

You are…

Passionate about People: you think of our customers as human beings, with an eye toward their needs and challenges, and can help us see our product through that lens
Analytical: you can tackle vague, complex problems using data (qualitative & quantitative) and logic. You excel at finding patterns and meaning in the data, articulating the “so what,” and translating insights into strategic, actionable recommendations
An Influencer: you have strong communication skills to effectively promote product innovation strategies and cross-functional partnerships; you can develop executive-level presentations that are insight-driven and recommendations-focused
A Holistic Thinker: you don’t just report the numbers and the findings; you understand business context; you’re entrepreneurial, collaborative, creative, and can tie everything back to strategy
Collaborative: you can work with multiple stakeholders to accomplish a shared goal and you actively solicit and respond to critical feedback when appropriate
Adaptable: you’re a quick learner who thrives in fast-paced environments, and you understand the importance of balancing a culinary mindset with business objectives
Detail-oriented: you’re careful and thorough in accomplishing tasks and have great project management skills
Scrappy: you can quickly make sense of ambiguous situations, roll up your sleeves and get the job done
Team Player: able to collaborate with a high performing team to get the job done and interested in helping grow our team culture

You have…

1-2 years experience in consumer or product insights
Experience with a broad range of qualitative and quantitative research methods, including moderating in-depth qual interviews and designing and analyzing quantitative survey data
Understanding of research industry best practices and comfort with weighing the pros and cons of different research approaches
Demonstrated ability to conduct research from end to end from design, writing questionnaires and discussion guides, programming and fielding studies, analyzing results, and presenting to stakeholders
Able to have a thoughtful discussion and recommendation on research design and methodology to address an insights brief
Passion for driving clear insights paired with business context to drive action
Bonus: Experience in CPG, D2C, Restaurant/QSR or Retail companies
Bonus: Experience with various research platforms for both quantitative and qualitative research such as Alchemer, QuestionPro, Recollective, Voxpopme, etc.

You’ll get…

Competitive hourly rate, 401K company match that vests immediately upon participation, & team bonus opportunities
Generous PTO and flexible attendance policy
Comprehensive health and wellness benefits with options at $0 monthly, effective first day of employment
Up to 85% discount on subscriptions to HelloFresh meal plans (HelloFresh, Green Chef, Everyplate, and Factor_)
Access to Employee Resource Groups that are open to all employees, including those pertaining to BIPOC, women, veterans, parents, and LGBTQ+
Inclusive, collaborative, and dynamic work environment within a fast-paced, mission-driven company that is disrupting the traditional food supply chain

Our company is committed to fair hiring practices and complies with all applicable laws, including the Colorado Job Application Fairness Act (JAFA). In accordance with JAFA, we will not request your age, date of birth, or dates of attendance at or graduation from an educational institution on your initial application for employment.

Education

When submitting supporting documents such as a resume, curriculum vitae (CV), or educational transcripts, you may voluntarily redact or omit any information that would identify your age. This includes:

Dates of birth
Dates of attendance at educational institutions
Dates of graduation

Your decision to redact this information will not adversely affect the consideration of your application. We evaluate all candidates based on their skills, qualifications, and experience. Please be aware that should you receive a conditional offer of employment, we may be required to request this information for legally permissible purposes, such as verifying eligibility for employment or for benefits administration and background checks.

This job description is intended to provide a general overview of the responsibilities. However, the Company reserves the right to adjust, modify, or reassign work tasks and responsibilities as needed to meet changing business needs, operational requirements, or other factors.

Application deadline: 12/1/2025

New York Pay Range

$70,000—$78,000 USD

Colorado Pay Range

$65,000—$74,000 USD

Illinois Pay Range

$65,000—$74,000 USD

HelloFresh

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