Job Summary
We are seeking a creative and results-driven Social Media Manager to join our dynamic team. The ideal candidate will be responsible for developing and implementing effective social media strategies that enhance our brand presence, engage our audience, and drive traffic to our digital platforms. This role requires a strong understanding of social media marketing, content creation, and analytics to optimize performance across various channels.

Duties

Develop and execute comprehensive social media strategies aligned with business goals.
Create engaging content for various platforms including Facebook, Instagram, Twitter, and LinkedIn.
Utilize tools such as Hootsuite, Buffer, and Adobe Creative Suite for scheduling and managing posts.
Conduct SEO and keyword research to enhance visibility and engagement.
Monitor social media channels for trends through social listening and analytics tools like Google Analytics.
Collaborate with graphic designers to produce visually appealing graphics and videos that align with branding.
Manage paid advertising campaigns on Facebook and other platforms to increase reach.
Engage with followers by responding to comments, messages, and inquiries in a timely manner.
Analyze performance metrics to assess the effectiveness of campaigns and adjust strategies accordingly.
Maintain relationships with influencers and public relations contacts to enhance brand visibility.

Requirements

Proven experience in social media management, digital marketing, or a related field.
Proficiency in tools such as Adobe Photoshop, Adobe Illustrator, Hootsuite, Buffer, and Google Analytics.
Strong skills in content creation, graphic design, video editing, and photography.
Knowledge of SEO best practices and web analytics for performance tracking.
Excellent proofreading skills with attention to detail in all communications.
Strong relationship management skills with the ability to engage effectively with diverse audiences.
Familiarity with e-commerce platforms is a plus.
Ability to work collaboratively within a team environment while also being self-motivated. Join us in shaping our brand's digital presence while engaging our audience through innovative content!

Job Type: Full-time

Pay: $60,000.00 - $100,000.00 per year

Work Location: In person

Hughes Marine

Latest Jobs

Social Media and Marketing Manager