Purpose of Job:

The Field Activation Sales Manager's primary role is to execute various field initiatives at the store level for our tier 1 & 2 National Accounts. This includes relationship building with area managers, store personnel, and store management in the development of training, sales enablement, and store Key Performance Indicator (KPI) management. The emphasis of this role is to improve store metrics and KPIs that are driven by National Accounts Customers (NAC).

Job Components:

Execute training assets that will be provided to deliver value to the organization and National Accounts by conducting various tasks, such as training, testing, troubleshooting, process opportunity identification, program review, account launch initiatives, promotional support, market research, and aid where needed.
Maximize both unit and gross profit within each account.
Serve as a point of contact and liaison for the account area to address any areas of opportunity and resolve any issues, complaints, or questions.
Communicate field issues directly to the Distributor, coach local NAC sellers, and be an advocate for consistent NAC account experience.
Properly utilize the reporting tools provided, such as a CRM, daily/weekly by inputting all account/store activity to ensure data is accurate and timely.
Properly communicate with National Account locations utilizing standard email templates and approved marketing documents.
Complete continuous skills trainings.
Train account sales and/or store personnel using proprietary training modules. Store training to include warranty returns, core retrieval, installation cart and execution, plan-o-gram (POG) appearance and accuracy, point of sale (POS) across the category, testing/sales processes, overcoming objections, program understanding, and competitive insights.
Accumulate and analyze data on the service drive, tech bay area, repair orders, and Tableau reporting.
Drive market focus and personnel deployment to manage struggling markets, high warranty, and store challenges.
Energize the associates with knowledge of the market, competition, and category.

Qualifications:

4 yr. degree or applicable employment experience.
5+ years of account management, growth, and retention.
Proven record of presenting and implementing account technical training and mentoring skills.
Challenger Sales ability and experience in implementation.
Strong understanding of in-store processes, merchandising, and sales enablement at the store level.
Ability to identify operational inefficiencies, develop solutions, and drive best practices.
Excellent written and verbal communication skills, with the ability to influence others.
Strong critical thinking and problem-solving skills coupled with the ability to understand competitive dynamics.
Ability to analyze reports, track store performance, and use tools like CRM and Tableau to inform decisions.
Strong organizational skills with the ability to manage multiple priorities and deadlines under minimal supervision.

Scope Data:

Manage assigned areas within budget.
Interact professionally with area managers, store personnel, customers, distributors, and cross-functional Team Members.
Conduct any training needed.
Model Interstate’s Purpose and Values.

Work Environment:

Regularly required to use hands to grasp or handle and talk and hear.
Specific vision abilities include close vision, depth perception, and the ability to adjust focus.
Office environment but may be exposed to moving equipment mechanical parts, fumes or airborne particles; toxic or caustic chemicals.
Office – Remote. Regional location. Field assignments within designated regions as well as other areas as directed.
Ability to operate a motor vehicle.
Ability to travel 60%. Nationally and Internationally.

Note: We do not accept resumes from headhunters, placement agencies, or other suppliers that have not signed a formal agreement with us.

Interstate Battery System of America, Inc.

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Field Activation Sales Manager