Karen Kane is a California lifestyle brand known for effortless style, quality craftsmanship, and a commitment to responsible fashion. For over 45 years, our family-run company has designed clothing that celebrates confidence, comfort, and modern femininity.

We are looking for a Marketing Assistant who is highly organized, detail-oriented, and excited to work at the intersection of fashion, marketing, and ecommerce. This role will help manage and organize our growing library of digital content while supporting marketing campaigns, product launches, and seasonal catalog production.

This is a great opportunity for someone early in their career who wants exposure to fashion marketing, ecommerce, creative production, and digital asset management.

Key Responsibilities

Digital Asset Management & Creation

Organize and maintain the company’s digital asset library including product photography, campaign imagery, video, and marketing collateral
Ensure assets are properly tagged, categorized, and accessible for internal teams (marketing, ecommerce, wholesale sales, and design)
Manage image uploads, file naming conventions, and metadata for efficient retrieval
Coordinate with photographers, designers, and retouchers to collect and archive final assets

Marketing & Content Support

Assist with preparing assets for email campaigns, ecommerce, social media, and wholesale marketing
Support the marketing team in preparing seasonal campaign materials, catalogs, and digital lookbooks
Help track and organize campaign creative, product launches, and seasonal marketing content
Assist in maintaining consistency in brand imagery and visual standards

Ecommerce & Product Content

Support the ecommerce team with product image organization and uploads
Ensure product photography and lifestyle imagery are correctly matched to products
Assist in preparing visual content for Shopify and wholesale platforms

Cross-Department Coordination

Work closely with marketing, ecommerce, design, and sales teams to ensure assets are available for campaigns, product launches, and presentations
Assist with organizing creative assets for market appointments, trade shows, and sales presentations

Qualifications

Bachelor’s degree in Marketing, Communications, Fashion, or related field preferred
1–2 years experience or internships in marketing, ecommerce, or creative operations
Highly organized with strong attention to detail
Comfortable managing large volumes of digital files and assets
Familiarity with Adobe Creative Suite (especially Photoshop) a major plus
Experience with Shopify, DAM systems, or CMS platforms is a plus
Interest in fashion, branding, and visual storytelling

What Makes You a Great Fit

Naturally organized and detail-driven
Enjoy working with creative teams and visual content
Comfortable managing multiple projects simultaneously
Curious about how marketing, ecommerce, and product storytelling work together

Karen Kane

Latest Jobs

Marketing Assistant

Marketing Assistant