For more than 25 years, we’ve served as the in-house media buying agency for a national franchise system, helping franchisees grow their businesses through strategic, efficient, and results-driven media campaigns. We are seeking a motivated, proactive and detail-oriented Junior Media Buyer to join our team. This role offers an exciting opportunity to continue developing skills in traditional and digital media buying. Along with supporting our national marketing teams’ efforts to optimize advertising campaigns for our franchisees across multiple platforms Streaming TV, Radio, Digital Audio, Billboards etc. The ideal candidate will have a passion for marketing, media planning, data analysis and driving results through strategic media campaigns.

Responsibilities

Build, negotiate, and manage media campaigns in various markets across the US.
Oversee media representatives to ensure campaigns are being executed as planned.
Conduct market research to identify competitive media, and performance insights for new locations.
Support the creation of reports from setup, pacing, optimization, reconciliation, and performance data.
Participating in monthly franchisee strategy calls to review media campaigns and results
Stay current on evolving platforms, best practices, and compliance standards

Qualifications

2-4 years of experience in media buying, media sales, or related fields.
Strong negotiation, organizational, and project-management skills
Ability to interpret and analyze media metrics (ratings, impressions, reach/frequency, etc.)
Proficient in data reporting and spreadsheet analysis - Excel proficiency
Strong communication skills with the ability to collaborate across teams and pivot quickly
Bachelor’s in Marketing, Advertising, Communications, or a related field
High technical aptitude and comfort with media buying platforms, Microsoft Office, Excel and Google Suite

Job Type: Full-time

Pay: $45,000.00 - $52,000.00 per year

Benefits:

401(k)
Cell phone reimbursement
Flexible schedule
Paid time off
Work from home

Work Location: In person

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Junior Media Buyer