We sell custom-built, high-ticket products that customers trust and invest in. Our growth is driven by quality, transparency, and strong customer relationships.

We’re looking for a results-driven Digital Marketing Specialist who knows how to generate leads, increase visibility, and turn attention into real sales not just vanity metrics.

What You’ll Do

This role owns our digital presence and lead generation efforts:

Manage and optimize paid ads (Facebook/Instagram, Google Ads)
Create and schedule organic content (social media, reels, photos, short videos)
Track, analyze, and report on leads, conversions, and ROI
Optimize website content, landing pages, and basic SEO
Work closely with sales to improve lead quality and close rates
Manage email marketing and follow-up campaigns
Test new strategies, creatives, and audiences regularly

What We’re Looking For

We want someone who understands marketing as a revenue tool, not just branding.

Proven experience running paid digital ads
Strong understanding of lead funnels & conversion tracking
Comfortable working with Meta Ads Manager & Google Ads
Basic graphic/video editing skills (Canva, CapCut, Adobe, etc.)
Ability to analyze data and make smart decisions from it
Self-starter who takes ownership and accountability
Experience in automotive, RV, trailer, or high-ticket sales marketing is a big plus

Job Type: Full-time

Pay: $40,000.00 - $75,000.00 per year

Benefits:

Flexible schedule
Paid time off

Work Location: In person

Overland Trailers

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Digital Marketing Specialist