Company Description

The Construction Exchange of Buffalo & WNY, established in 1981, is a leading trade association supporting the construction industry. With over 900-member companies active in Western New York construction, the organization is committed to fostering growth and success for its members. It provides vital resources such as information, advocacy, education, and networking opportunities, ensuring members remain competitive. Services include access to project opportunities, safety programs, and professional development. The Construction Exchange is known for its role in strengthening the construction community in the region.

Role Description

The organization is looking for a dynamic and creative individual to serve as Marketing Manager. The ideal candidate will be a skilled writer with social media and client communications experience. This is a part-time position working 20 hours per week, with three days per week in the office and two days working remotely.

The Marketing Manager is responsible for digital and print communication with the 900+ members of the Construction Exchange, a trade association serving the local construction industry.

Day-to-day responsibilities include:

Managing vendors and writers, while overseeing design, layout and production for the twice per year Building Western New York magazine
Promoting the Building Western New York magazine to members and article contributors
Working with advertisers to ensure ads meet design specifications
Researching and compiling information, writing, and creating the weekly digital newsletter to association members and the construction community
Managing association social media accounts, including creating content, scheduling, and monitoring performance
Coordinating and overseeing print mailings to the association membership
Compiling and reporting on data related to member engagement and effectiveness of communications
Developing and executing a strategy to maximize effectiveness of membership communication

Qualifications:

2–4 years of experience in communications, marketing, or content-focused roles
Strong writing and editing skills for social, email, print, and digital communications
Hands-on experience managing social media accounts for an organization or brand
Strong organizational skills with the ability to manage multiple projects and deadlines
Comfort coordinating with vendors, partners, and internal stakeholders
Basic understanding of email and social performance metrics
Ability to work independently in a part-time, self-directed role

The Construction Exchange of Buffalo & WNY

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