Title: Senior Product Marketing Manager - Warehouse Management Systems (WMS)
Duration: Direct-hire
Location: Kansas City, MO (hybrid, 3 days onsite)
Salary Range: Competitive, commensurate with experience
A dynamic Senior Product Marketing Manager is sought to lead strategy, positioning, and execution for a Warehouse Management System product. This role will drive product adoption, revenue growth, and customer engagement by blending market analysis, pricing strategy, and sales enablement. The position requires a professional with proven expertise in the WMS domain and the ability to translate insights into actionable marketing outcomes.
Design and implement go-to-market strategies for new releases and product enhancements.
Create clear and compelling product positioning, messaging, and value propositions for target customers.
Conduct in-depth market and competitive research to inform product direction, pricing, and promotional efforts.
Develop pricing models and perform margin analysis to optimize profitability.
Deliver sales enablement resources, including demo scripts, case studies, and battle cards.
Collaborate with sales, product, and engineering teams to ensure alignment across business objectives.
Expertise in Warehouse Management Systems (WMS) with at least 5 years of direct industry experience.
Strong background in pricing analysis, modeling, and competitive strategy.
Proven ability to execute successful go-to-market campaigns.
Highly skilled communicator, able to simplify complex data and concepts for varied audiences.
Analytical mindset with demonstrated ability to derive insights from data and apply them to marketing strategies.
Effective cross-functional collaborator with a history of partnering across sales, product, and engineering teams.
Bachelor's degree in Marketing, Business, or related field (MBA preferred).
Minimum of 7 years in product marketing, market analysis, and strategic execution.
All qualified applicants will receive consideration for employment without regard to race, color, national origin, age, ancestry, religion, sex, sexual orientation, gender identity, gender expression, marital status, disability, medical condition, genetic information, pregnancy, or military or veteran status. We consider all qualified applicants, including those with criminal histories, in a manner consistent with state and local laws, including the California Fair Chance Act, City of Los Angeles' Fair Chance Initiative for Hiring Ordinance, and Los Angeles County Fair Chance Ordinance. For unincorporated Los Angeles county, to the extent our customers require a background check for certain positions, the Company faces a significant risk to its business operations and business reputation unless a review of criminal history is conducted for those specific job positions.