Position Title: Junior Marketing Specialist
Reports to: Manager, Marketing Strategy and Automation
Department: Marketing
Location: 11512 El Camino Real, Suite 100, San Diego, California 92130
Classification: Full-time / Exempt
Summary / Job Objective: If you're a strong communicator with sharp attention to detail, a natural curiosity, and a drive to solve problems creatively, then Simplicity could be your next great career move. As a Consumer Automation Specialist, you’ll turn marketing and consumer data into insights that guide strategy, improve campaign performance, and drive business growth for top independent financial brands.
As the link between strategy and execution, you’ll translate complex marketing and consumer data into actionable recommendations for internal teams. From developing dashboards that track KPIs to guiding optimization efforts across campaigns, your analytical skills, clear communication, and collaborative spirit will ensure measurable impact.
Primary Responsibilities
- Establish and implement marketing best practices across digital campaigns
- Define KPIs and methods of tracking results.
- Design and execute tests to identify effective strategies.
- Build and manage multi-channel automation funnels using email automation software.
- Analyze campaign performance and drive continuous improvement
- Collect, clean, and analyze data from multiple sources
- Build dashboards and reports to track KPIs.
- Conduct ad hoc analyses to answer business questions.
- Provide data-driven recommendations to optimize campaigns.
- Identify insights and trends to improve reach and performance
- Identify insights and trends to improve reach and performance
- Conduct market and competitive research to uncover new strategies and tactics.
- Monitor emerging industry trends, tools, and competitor activities.
- Translate insights into actionable recommendations for messaging, creative, and channel strategy.
Qualifications
- 1+ year of marketing experience or agency setting preferred
- Bachelor’s degree or equivalent experience
- Proficiency in Microsoft Office (Outlook, Word, Excel, PowerPoint)
- Understanding of digital marketing practices and campaign implementation
- Confident working across teams and departments with professionalism
- Familiarity with marketing automation systems and email service providers (Salesforce, Marketing Cloud, Active Campaign, etc.)
Core Competencies
- Strong analytical abilities
- Creative problem solver
- Thrives in a fast paced and demanding environment
- Results driven and proactive
- Positive attitude and team player
- Highly organized and detail oriented
Compensation & Benefits
Compensation (based on experience)
- Annual base salary: $55,000 - $60,000 (exempt)
- Annual performance bonus target: 5%
Benefits
- Employee benefits (medical, dental, vision, life insurance, other)
- 401k with employer match
- Paid Time Off
Location: 11512 El Camino Real, Suite 100, San Diego, California 92130
- This role is an in-office position
