About Soliant
Soliant Consulting is a custom software development and technology consulting firm with over 21 years of experience helping businesses grow through strategic technology solutions. We help mid-market and enterprise clients build, modernize, and scale their technology through Cloud Native Application Development, AWS cloud services, AI solutions, and other core practice areas. Our team holds hundreds of certifications, and our clients range from growth-stage companies to globally recognized brands.
We are an employee-owned company through our Employee Stock Ownership Program (ESOP). Every team member has a personal stake in our collective success, and that ownership mentality shapes how we work with clients and each other.
The Role
We are looking for a detail-oriented, proactive Marketing & Sales Enablement Coordinator to support our Business Development Managers (BDMs) and marketing team across Soliant’s practice areas. This is a support and research role, not a selling role, but your work will directly influence the quality of opportunities our BDMs pursue.
Your responsibilities fall into two connected categories: event strategy and logistics, and pre-event sales intelligence. You will research and evaluate conferences, coordinate sponsored participation, and attend events as needed to represent Soliant. You will also research attendee lists, develop prospect profiles, and provide BDMs with clear, organized briefs before each event.
This role requires someone who can manage competing priorities across multiple teams, work independently, and take pride in the quality of their research and preparation. The BDM’s effectiveness at events depends heavily on what you produce before they arrive.
What You'll Do
Event Research and Evaluation
Before committing to an event, your job is to answer: Is this the right room for us?
- Build and maintain a calendar of relevant industry conferences, technology summits, and networking events across the markets Soliant serves.
- Research prospective events and assess whether the right attendees will be present, including mid-market technology decision-makers, Salesforce ecosystem participants, cloud and AI practitioners, and buyers relevant to Soliant’s practices.
- Evaluate whether an event is appropriate for a consulting firm rather than primarily serving software vendors or large systems integrators.
- Assess sponsorship and booth opportunities, including what each tier provides, feedback from past sponsors, and whether the investment is likely to generate pipeline activity or worthwhile brand visibility.
- Compile written event recommendations covering attendees, format, participation options, estimated costs, and whether and how Soliant should participate.
- Maintain a shared event calendar with deadlines for registration, sponsorship commitments, and logistics decisions.
Event Planning and Logistics
When Soliant attends or sponsors an event, you will coordinate the details so the BDM can focus on relationships.
- Manage event registration for the BDM and other attendees, including hotel, travel, and agenda coordination.
- Coordinate booth and sponsorship logistics, including vendor communication, materials shipping, setup requirements, deadlines, and on-site needs.
- Work with marketing to ensure branded materials, collateral, and giveaways are current, prepared, and delivered on time.
- Build a checklist and timeline for each event to ensure deadlines and details are not missed.
- Attend events as needed to staff the booth, represent Soliant professionally, engage attendees, collect contact information, and support the BDM.
- Conduct post-event debriefs to evaluate results, review contacts, and determine whether the event merits repeat attendance.
Pre-Event Sales Intelligence
When a BDM enters a conference, they should know who will be there, which attendees fit Soliant’s Ideal Customer Profile, and what may make those companies receptive to a conversation.
- Research attendee lists and identify individuals who match Soliant’s Ideal Customer Profile across our practice areas.
- Develop short briefs for high-priority prospects covering the company, the person’s role, relevant news such as funding, leadership changes, technology initiatives, or hiring patterns, and a suggested conversation angle.
- Prioritize prospect briefs so the BDM receives a ranked list rather than an unfiltered data dump.
- Use LinkedIn, company websites, news sources, and CRM data to compile accurate, current information.
- Clearly flag uncertain or unverified information rather than presenting it as fact.
- Log prospects and research notes in Salesforce before each event so the BDM can access them during the conference.
- After events, conduct additional research on interested contacts to support informed and personalized follow-up.
Ongoing Sales and Marketing Support
- Maintain an event evaluation database and track outcomes from previous events to guide future decisions.
- Support event-related marketing content, including social posts, pre-event announcements, and post-event recaps.
- Assist with CRM hygiene by ensuring event contacts are entered accurately and consistently.
- Compile competitive intelligence and industry research as requested.
- Support BDMs with account research for high-priority prospects outside of events.
What We're Looking For
Experience
- Two to three years of experience in marketing coordination, sales support, event coordination, or a related role, ideally in a B2B services or technology environment.
- Demonstrated experience researching and synthesizing information into clear, organized business summaries.
- Exposure to B2B sales processes or sales team support is a meaningful advantage. You do not need sales experience, but you should understand what a salesperson needs to enter a meeting prepared.
- Experience coordinating event logistics, including vendor communication, materials management, and on-site support, is a plus.
Core Skills
Research quality and intellectual honesty: You understand the difference between verified information and an educated guess and clearly identify the distinction. BDMs will use your research in conversations with senior executives, so accuracy matters more than volume.
Clear written communication: You can distill a company’s recent news, leadership structure, and potential challenges into a concise brief a salesperson can review quickly. Useful and focused is better than comprehensive and overwhelming.
Organizational discipline: You manage multiple events, deadlines, and deliverables without losing track of details. You build systems and checklists to prevent tasks from falling through the cracks.
Proactive communication: You speak up when research reaches a dead end, a deadline is at risk, or you have a recommendation. You do not wait to be asked.
Professional event presence: You are comfortable starting conversations with strangers, representing Soliant professionally, and collecting contact information in a natural, non-transactional way.
Curiosity about business and technology: You do not need deep technical expertise, but you should be genuinely interested in what the companies and people you research are trying to accomplish.
Judgment about quality: You recheck details that do not look right and dig deeper when information appears incomplete. You take ownership of what you produce.
Tools
- Proficiency with LinkedIn and LinkedIn Sales Navigator for prospect research.
- Comfort with CRM platforms, preferably Salesforce or HubSpot, for logging contacts and event activity.
- Strong working knowledge of Google Workspace or Microsoft Office, particularly for research briefs and tracking spreadsheets.
- Familiarity with event research tools, conference directories, or industry databases is a plus.
- Comfort using AI research tools such as ChatGPT or Perplexity to accelerate background research, with an understanding of when outputs must be verified.
Travel
- Willingness to attend events occasionally to staff a booth or support the BDM on-site. Frequency will vary but should be expected at least a few times per year.
- Valid driver’s license and ability to travel by air as needed.
What We Offer
- Base salary.
- Travel and event expenses covered when attending events on behalf of Soliant.
- Employee Stock Ownership Program: You own a piece of what you are helping build.
- Direct visibility into the sales and marketing process at a growing consulting firm.
- Remote work environment.
Benefits include:
- Group health, dental, and vision benefits.
- Vacation policy and flexible work schedule that support personal pursuits and a healthy work-life balance.
- Parental leave benefits.
- Employee Assistance Program.
- Remote work equipment and services stipend.
- Generous 401(k) employer match.
- Employee stock ownership.
- Support for regular professional development and training.
Equal Opportunity and Dedication to Inclusivity
Soliant Consulting provides equal opportunities to employees and applicants without regard to race, religion, color, age, sex, including pregnancy and marital status, national origin, sexual orientation, gender identity or expression, genetic disposition, neurodiversity, disability, medical history, veteran status, belief system, or any other category protected by federal, state, or local law.
We also consider qualified applicants with criminal histories consistent with legal requirements and comply with fair employment practices regarding citizenship and immigration status. People from groups traditionally underrepresented in the technology sector are particularly encouraged to apply.
