Social Media Content Creator & Brand Storyteller
Every restaurant has a story worth telling. We're looking for a creative storyteller who knows how to stop the scroll, bring those stories to life, and create content that makes people want to book a reservation, grab a margarita, or stop in for dinner.
We're looking for someone who can capture the energy of our restaurants, bring our people, food, and hospitality to life, and create content that feels authentic to each concept.
Success in this role requires creativity, initiative, and the confidence to build strong relationships with our restaurant teams, uncover great content opportunities, and bring each concept's personality to life.
This role is hands-on and in the field. You'll regularly visit our restaurants to capture content during service, film chefs and bartenders, highlight team members, cover events, and find the moments that make each concept special. Because great restaurant content often happens outside traditional office hours, this role includes some evenings, weekends, and event coverage as needed.
If you're energized by finding great stories, creating compelling content, and bringing restaurant brands to life, we'd love to hear from you.
What You'll Do
Create Great Content
- Capture, film, edit, and publish engaging content across Instagram, TikTok, Facebook, YouTube Shorts, and emerging platforms.
- Be comfortable both behind the camera and occasionally in front of it when the story calls for it.
- Tell authentic stories that bring our people, food, cocktails, and hospitality to life.
- Edit high-quality short-form videos and photography using professional or mobile editing software.
- Write engaging captions and develop creative concepts that fit each restaurant's personality.
- Organize and maintain a library of photos, videos, and creative assets for future campaigns.
Grow Our Brands
- Develop and execute social media strategies across multiple restaurant concepts.
- Build and maintain content calendars while collaborating with the Marketing Director on campaigns, promotions, restaurant openings, menu launches, and seasonal initiatives.
- Stay on top of social trends and identify creative opportunities that fit each brand's personality.
- Create content that builds brand awareness, drives guest engagement, and supports reservations, online ordering, and restaurant visits.
- Ensure every piece of content reflects the unique personality, voice, and visual identity of each restaurant brand.
Build Relationships
- Coordinate influencer visits and creator partnerships.
- Coordinate content shoots and work with restaurant teams to ensure new menu items, promotions, events, and seasonal initiatives are captured in a timely manner.
- Engage with our online community by responding to comments, messages, and guest feedback.
- Collaborate with chefs, general managers, bartenders, and the marketing team to tell authentic stories.
- Analyze content performance and use insights to continuously refine strategy, improve engagement, and identify new creative opportunities.
Influencer & Partnership Management
- Identify, recruit, and manage influencer partnerships and brand ambassadors.
- Coordinate creator visits, hosted experiences, and promotional collaborations.
- Evaluate influencer performance and return on investment.
- Support community partnerships and local events that enhance brand visibility.
What We're Looking For
- Bachelor's degree in Marketing, Communications, Public Relations, Hospitality, or a related field.
- 2–5+ years creating content for restaurants, hospitality, food & beverage, lifestyle, or consumer brands.
- A natural storyteller with exceptional creative instincts.
- Exceptional photography, videography, and short-form video editing skills with a strong eye for composition, lighting, and visual storytelling. Professional photography experience is highly preferred.
- Comfortable both behind the camera and occasionally in front of it.
- Someone who notices the little moments that make a restaurant special and knows how to turn them into engaging content.
- Excellent communication, organization, and project management skills with the ability to balance multiple brands and priorities simultaneously.
- Ability to work independently, manage multiple priorities, and adapt quickly in a fast-paced restaurant environment.
- Strong understanding of Instagram, TikTok, Facebook, YouTube Shorts, and emerging social platforms.
- Flexibility to work in restaurants during peak business hours, including some evenings, weekends, and special events.
- Valid driver's license and reliable transportation to travel between restaurant locations.
- Passion for restaurants, hospitality, food, and creating memorable guest experiences.
Position Details
Reports to: Marketing Director
Location: Atlanta, GA
Position Type: Full-Time
Travel: Regular travel between restaurant locations required.
To Apply
- Please submit your resume along with a link to your portfolio or examples of content you've personally created. We'd love to see your creativity, storytelling ability, photography, videography, and editing style.
