Dumos Home — E-Commerce Operations & Growth Manager
Location: Irvine, CA (on-site; regular visits to our Southern California stores)
Job Type: Full-time
Pay: $60,000–$100,000 per year, based on experience, + performance bonus
About Dumos Home
Dumos Home is a new American value retail brand built on a simple promise: More Home, Less Spend.
We're a one-stop home destination — bedroom, living room, dining, home office, outdoor, and storage — at prices typically half of what you'd pay at traditional home goods retailers, and often even less. Our parent company is one of the largest home goods sellers on Amazon in the United States and one of the fastest-growing third-party home sellers on Walmart, with $14M+ of inventory across 11 U.S. warehouses and direct factory sourcing competitors can't match.
We operate five stores across Southern California today, with new locations opening in Oxnard and Atlanta this fall. Our social channels have been growing fast in the past few months, and that growth is now driving real traffic to dumoshome.com. This role exists to turn that traffic into revenue.
The Opportunity
You will own dumoshome.com end to end — the store, the funnel, the numbers. Today the site is a Shopify storefront with growing organic traffic from TikTok and Instagram and no dedicated owner. You'll be the first person whose full-time job is making it work: converting social attention into online orders and store visits, building the email and SMS engine, running paid media profitably, and connecting what happens online with what happens in our stores.
This is a hands-on builder role — you'll do the work yourself, not manage a team doing it. If you've spent a few years running DTC channels for someone else and are ready to own the whole thing, this is that chance. You'll report directly to the General Manager, work side by side with our Social Media Manager and store managers, and have a direct line to the decisions that shape how Dumos Home shows up online.
What You'll Do
- Own the results for dumoshome.com: revenue, conversion rate, AOV, CAC, contribution margin
- Run the Shopify storefront day to day — merchandising, collections, promotions, site speed, checkout, apps, and the product catalog
- Build and run email and SMS from the ground up (Klaviyo or equivalent): welcome flows, abandoned cart, post-purchase, store-visit campaigns
- Plan and manage paid media across Meta, TikTok, and Google; work with our social team to turn organic winners into paid winners
- Set up clean analytics (GA4, Shopify, UTMs) so we know exactly which social content drives which sales and which store visits
- Connect online and offline: store inventory visibility on the site, buy-online-pick-up-in-store, store locator and local landing pages, in-store email capture
- Test relentlessly: landing pages, product pages, offers, bundles — and kill what doesn't work
- Report weekly to leadership on traffic, conversion, spend, and what's next
What We're Looking For
Required:
- 3+ years in e-commerce or digital marketing for a DTC brand
- Hands-on Shopify experience — you've built collections, installed and configured apps, and fixed a broken checkout yourself
- Hands-on paid media experience on Meta and at least one of TikTok or Google
- Email/SMS marketing experience (Klaviyo strongly preferred)
- Comfortable in GA4 and spreadsheets; you make decisions from data, not from opinions
- Able to work on-site in Irvine and visit stores across Southern California
- Authorized to work in the United States
Strongly Preferred:
- Experience owning a DTC store's overall results, not just one channel
- Home goods, furniture, or other high-ticket, considered-purchase categories
- Experience at a brand with both a website and physical stores, or with connecting the two (BOPIS, ship-from-store, in-store signup, local campaigns)
- Experience with TikTok Shop, Amazon, or Walmart Marketplace
- Startup or early-stage DTC experience — you've built systems from zero, not just optimized someone else's
- Bilingual English/Mandarin a plus (some collaboration with overseas supply chain and content teams)
Why Dumos Home
- Build, don't just operate. The site is yours to shape from day one.
- The traffic is already coming. Social is growing fast — your job is to catch it, not to create it from nothing.
- The economics actually work. Direct factory sourcing and a massive U.S. inventory base let us offer prices that convert.
- Direct line to leadership. No five layers of corporate. Your input reaches decision-makers the same day.
- Real growth runway. As we expand to new markets in 2026 and beyond, this role grows into leading all of digital for a national brand.
To Apply
Send your resume and a brief note on why this role interests you to zix.wang@dumos.com. Qualified candidates will hear back within 5 business days.
Dumos Home is an equal opportunity employer. We celebrate diversity and are committed to an inclusive environment for all employees.
Pay: $60,000.00 - $100,000.00 per year
Work Location: In person
