About Us
Kaage Homes is more than a design-build firm and real estate team — we’re a lifestyle brand at the intersection of real estate and design. Our mission is to help people create homes that are not only beautiful, but also extraordinary investments. Alongside our one-on-one client services, we’re expanding our brand and community presence, offering curated resources and experiences that inspire homeowners to design, renovate, and invest with confidence.
The Role
We’re looking for a full-time Marketing Manager to take ownership of our marketing strategy and execution across both our real estate team and design-build firm. This is not just about posting pretty photos (though there will be plenty of those). It’s about building funnels, nurturing a growing audience, and turning inspiration into measurable growth. You’ll manage everything from email marketing and social campaigns to brand activations and digital initiatives. If you love building lifestyle brands, thrive on strategy and execution, and know how to create marketing that actually converts, this role is for you.
Responsibilities
- Build, launch, and manage digital offerings, including funnel design, content rollout, and retention strategies
- Create and manage marketing funnels to attract, nurture, and convert leads for both client services and digital offerings
- Build, manage, and segment email lists, ensuring messaging reaches the right audience at the right time
- Draft and oversee marketing calendars, aligning campaigns, newsletters, social media, and events
- Develop and maintain social media calendars, with a strong emphasis on Instagram growth and engagement
- Manage execution of marketing events, launches, and campaign deadlines from start to finish
- Create, schedule, and manage newsletters through Salesforce Marketing Cloud and Kajabi
- Monitor and analyze performance across email, social, and digital campaigns, reporting insights and optimizing strategy
- Collaborate with leadership on creative storytelling and brand positioning to strengthen Kaage Homes as a lifestyle brand at the intersection of real estate and design
Qualifications
- Salesforce Marketing Cloud experience required, SFMC Certification preferred
- Proficiency with Kajabi, especially in building and launching courses and memberships
- Demonstrated experience creating and executing marketing funnels that drive measurable growth
- Track record of growing and managing Instagram accounts with engaging content and results
- Strong experience building email lists and creating segmentation strategies
- Skilled in planning and executing content calendars across multiple platforms
- Excellent communication skills and a creative eye for lifestyle storytelling
- Data-driven mindset, comfortable tracking, analyzing, and optimizing campaigns
- Highly organized, proactive, and able to manage multiple priorities simultaneously
What We Offer
- Full-time role with significant growth potential
- Opportunity to be at the ground floor of a brand expansion into digital education and community building
- Creative, entrepreneurial environment where new ideas are encouraged
- A chance to shape the marketing voice of a lifestyle brand rooted in real estate, design, and transformation
