Overview
We are seeking a creative and results-driven Digital Marketing Specialist to join our dynamic team. The ideal candidate will have a passion for digital marketing and a strong understanding of various online marketing strategies. This role requires expertise in SEO, social media marketing, content creation, and analytics to help drive brand awareness, support sales growth and customer retention. If you thrive in a fast-paced environment and are eager to make an impact, we want to hear from you.
Responsibilities
- Plan, execute, and optimize digital marketing campaigns across Google Ads, social media, and email platforms.
- Conduct keyword research and utilize SEO tools to optimize website content for search engines.
- Create engaging content for various platforms including blogs, social media, and email campaigns.
- Manage social media accounts, including Facebook Advertising, ensuring consistent brand messaging.
- Analyze performance metrics using Google Analytics and other analytics tools to measure campaign effectiveness.
- Support e-commerce initiatives, including product launches, promotions, and online sales campaigns.
- Collaborate with the design team using Adobe Creative Suite for graphic design needs in marketing materials.
- Collaborate with internal teams to align marketing strategies with business objectives.
- Stay updated on industry trends and best practices in digital marketing.
Experience
- 3+ years of experience in digital marketing, preferably in e-commerce or B2B industries.
- Proven experience in digital marketing with a strong portfolio demonstrating successful campaigns.
- Proficiency in SEO, social media management, email marketing, and performance marketing.
- Familiarity with tools such as Google AdWords, Google Analytics, and other relevant technologies.
- Strong copywriting skills with the ability to create compelling content that drives engagement.
- Ability to work collaboratively within a team while also being self-motivated. Join us as we continue to innovate in the digital space!
Compensation & Benefits
- Starting Salary range: $50,000 – $70,000/year, commensurate with experience.
- Bonus opportunities based on performance.
- Benefits package including health, dental, and vision.
- Professional development and growth opportunities.
Job Type: Full-time
Pay: $50,000.00 - $70,000.00 per year
Benefits:
- Dental insurance
- Health insurance
- Paid time off
- Vision insurance
Ability to Commute:
- Buford, GA 30518 (Required)
Ability to Relocate:
- Buford, GA 30518: Relocate before starting work (Required)
Work Location: In person
