As the Progress Action Fund scales its digital program and continues to build influence among younger voters, we need a dedicated Social Media Content Creator/Manager to drive engagement, manage our brand voice across platforms, and translate viral creative into sustained growth.
Primary Objectives:- Produce and edit high-quality social content (short-form video, graphics, copywriting).
- Manage and grow Progress Action Fund’s presence across TikTok, Instagram, X/Twitter, YouTube, and emerging platforms.
- Optimize organic content for reach and engagement among young men.
- Coordinate with ad testing, analytics, and communications silos to integrate social media with broader digital strategy.
JDContent Creation
- Develop daily/weekly content tailored for each platform.
- Repurpose ad creative into bite-sized, shareable clips.
- Experiment with memes, influencer-style videos, and trend-jacking.
- Host 1-2 hour TikTok Lives
Community Management
- Monitor comments, mentions, and DMs for engagement opportunities.
- Identify and engage with influencers aligned with PAF’s mission.
Analytics & Optimization
- Track performance metrics (views, engagement rate, CTR).
- Report weekly on which content is performing best and recommend any necessary pivots.
Cross-Team Collaboration
- Work closely with the ad testing/analytics team to align organic strategy with paid media.
- Coordinate with communications to sync messaging with earned media pushes.
Qualifications - 2–4 years of experience in social media management, content creation, or digital marketing.
- Strong video editing skills (CapCut, Adobe Premiere, or equivalent).
- Ability to write sharp, on-brand copy that fits our tone(edgy, viral, youth-oriented).
- Track record of growing audiences on TikTok, Instagram, or YouTube.
- Passion for progressive politics and familiarity with Gen Z online culture.
Day to Day- 6-8 videos of content each day
- Go Live for 1-2 hours on TikTok and other platforms.
- Engage with other creators.
- Engage with the community and start building an online presence.
- Stay on top of current political trends as well as cultural trends
Salary
A salary of $5,000-$7,500 per month, based on experience.