✨ Brand & Marketing Intern (Paid | In-Person | Tribeca, NYC)
The Leo Group (TLG)
About TLG:
The Leo Group (TLG) is a boutique creative fashion hub based in Tribeca, NYC. We specialize in 360° brand building for small luxury and next-gen fashion labels—think strategy, creative, production, e-comm, influencer marketing, and more. Our roster includes both independent client brands and in-house creator-led labels that live at the intersection of fashion, content, and commerce.
We're tight-knit, fast-moving, and deeply embedded in the cultural landscape. Whether we're launching a new brand, styling a shoot, or hand-delivering a curated gift to a top creator, we do it with taste, precision, and a whole lot of passion.
Role Overview:
As our Brand & Marketing Intern, you’ll be an integral part of a small but mighty team working directly with both the Brand Manager and Founder of TLG. You’ll get hands-on exposure to the inner workings of fashion marketing—assisting across campaigns, sample tracking, content creation, influencer seeding, and more.
This is a high-touch, high-impact role for someone who wants to understand every layer of brand building in today’s fashion world.
Key Responsibilities:
Gifting & Talent Coordination
- Manage gifting operations across multiple TLG brands (client + in-house)
- Own the sample log system: tracking all gifted product, loans, returns, and placements
- Coordinate and execute hand-deliveries of gift packages to NYC-based creators and editors (you’ll be the face of our brands!)
- Maintain pristine organization of samples, storage, and product archives
Campaign & Brand Marketing
- Assist in planning and executing 360° marketing calendars and campaign timelines
- Support brand launches, retail pop-ups, and experiential activations
- Sit in on creative brainstorms and client meetings
- Help prep moodboards, decks, and strategy docs
- Track campaign and social performance for reporting
Press, PR & Comms
- Support in distributing press kits, lookbooks, and brand assets to stylists, editors, and agencies
- Coordinate with our PR and talent teams to ensure timely delivery of assets and samples
- Monitor cultural calendar and help ideate activations around key moments
Content & Creative Support
- Assist on photo and video shoots (on-set prep, steaming, styling, organization)
- Help with TikTok/IG content creation, trend research, and community engagement
- Bring a fresh POV and contribute creative ideas for all TLG brands
Retail & E-Commerce
- Collaborate on marketing support for retail moments and pop-ups
- Support e-commerce shoots, product copy updates, and seasonal refreshes
You Are:
- Fashion-obsessed, detail-oriented, and trend-aware
- Super organized and able to juggle multiple projects at once
- Comfortable with spreadsheets and storyboards
- NYC-based (or able to be in-office in Tribeca Mon–Thurs)
- A confident communicator and team player
- A fast learner with a roll-up-your-sleeves mindset
- Excited to build something — not just observe
Bonus Points For:
- Experience using Shopify, Canva, or Adobe Creative Suite
- Familiarity with Gorgias, Notion, or project management tools
- Content creation or social media management experience
- Design eye or background in fashion merchandising/styling
- Prior internship or job in PR, fashion, or digital marketing
Physical Requirements:
- Comfortable with lifting and transporting sample bags (up to ~15–20 lbs)
- Able to be on your feet during shoots or deliveries
- Willing to travel locally around NYC (mainly Manhattan/Brooklyn)
Compensation:
TBD — This is a paid internship (rate to be confirmed based on experience, hours, and availability for school credit). We're flexible and open to both part-time and full-time arrangements.
How to Apply:
Send your resume, a brief note about yourself, and any links (portfolio, TikTok, IG, moodboard, etc.) that reflect your creative POV to [your email/contact form].
