Position Summary:
The designer role will assist in concepting and creating all marketing materials to be used in campaigns for Charlotte’s Web. This role relies heavily on digital asset creation. Experience creating digital assets for performance marketing, social media templates, website graphics, landing pages, and motion graphics are essential for this position.
Essential Duties and Responsibilities:
- Manage multiple projects simultaneously, balancing creative quality with deadlines across various campaign types
- Own the production process for assigned campaigns — organizing assets, tracking revisions, and delivering final files
- Design high-quality assets for email campaigns, paid social, display advertising, and performance marketing initiatives
- Build and maintain scalable design templates that support efficient campaign production
- Ensure all digital assets meet platform specs, brand standards, and performance best practices
- Work cross-functionally with marketing, e-commerce, and growth teams to align on goals and deliverables
- Contribute to the ideation and development of integrated creative campaigns from brief to final delivery
- Experience in wellness, CPG, or lifestyle brands
- Execute the Annual B2B Sales Planning Process
Qualifications:
- 3-5+ years of digital design experience, ideally within a brand, agency, or in-house creative team
- A strong portfolio demonstrating work across email, paid digital, and performance marketing channels
- Expert-level proficiency in Figma and Adobe Creative Suite (Photoshop, Illustrator, After Effects a plus)
- Experience designing for performance marketing with an understanding of how creative impacts results
- Ability to juggle multiple projects and priorities without sacrificing attention to detail
- Strong conceptual and communication skills — you can pitch an idea as well as produce it
- Motion design and basic video editing skills required.
- Experience working within brand guidelines while knowing when and how to push them
Competencies:
- Adobe Creative Suite Experience
- Consumer-first mindset with creative problem-solving abilities.
- Results-driven with a strong sense of ownership.
- Ability to work in a dynamic, fast-paced environment.
Physical Requirements:
This position requires prolonged periods of sitting and computer use, regular meetings and presentations, and occasional light office activity such as lifting up to 10 pounds.
Benefits:
Charlotte's Web offers a diverse, quality work environment, a great compensation package, and a comprehensive benefits package. Our benefits include medical/dental/vision insurance, pet insurance, 401K match, short and long-term disability, flexible PTO, and sick time. We are an Equal Opportunity Employer.
Employees may be eligible for a discretionary bonus in addition to base pay. Annual bonuses are designed to reward individual contributions as well as allow employees to share in company results.
Recruiting for this role ends on 4/24/2026
We are an Equal Opportunity Employer.
