Our Purpose & Culture:
At Altenloh, Brinck & Co. US, we create opportunity through growth—for the people who build, the teams who support them, and the communities they serve. We design and manufacture engineered fastening solutions that professionals trust to perform – solutions that make work safer, stronger, and more efficient. Through innovation, quality, and disciplined execution, we deliver products that stand behind the structures people rely on most.
Our culture is guided by values that shape how we work and lead:
- In Service to Others – We put teammates, customers, and communities first.
- Do the Right Thing – We act with integrity, even when no one is watching.
- We Get It Done – We deliver on commitments with urgency, grit, and pride.
- Empowerment – We trust and equip each other to make decisions that drive progress.
- Be Positive – We bring energy and optimism to every challenge.
Why This Role Matters
The Area Sales Manager plays a critical role in expanding SPAX® market share across professional construction channels. This position focuses on developing new business, strengthening distribution partnerships, and increasing contractor adoption within Lumberyards, Distributors, and professional building material channels.
This is a field-driven role responsible for driving territory performance through disciplined market development, relationship building, and hands-on product advocacy. Success in this position directly impacts revenue growth, brand awareness, and long-term channel strength across the assigned territory.
Our benefits include:
- Free employee medical, dental, and vision insurance @ 30 days
- Eligible to participate in the company’s incentive plan
- Employee referral ($2,000)
- PTO @ 90 days
- Company match 401k @ 6 months
Your Role & Impact
As Area Sales Manager, you own the growth, development, and execution of SPAX’s market strategy within your assigned territory.
You will:
- Drive territory growth through new business development and expanded channel engagement
- Build strong partnerships with dealers, distributors, and contractors to increase product adoption
- Execute field activation strategies including jobsite demonstrations, product training, and dealer engagement events
- Identify market opportunities and translate insights into actionable growth initiatives
- Strengthen SPAX’s brand presence and competitive positioning within the professional construction channel
- Provide real-time market intelligence to sales leadership, marketing, and product teams
Territory & Market Development
- Develop and execute a territory growth strategy aligned with company sales objectives
- Identify and pursue new dealer, distributor, and contractor opportunities
- Expand SPAX® brand presence within Lumberyards, STAFDA, building product distributors, and professional building channels
- Build long-term relationships with owners, branch managers, outside sales representatives, and counter teams
Sales Growth & Channel Expansion
- Drive profitable sales growth and increase product penetration across assigned markets
- Strengthen stocking positions with distributors and dealers through relationship management and value selling
- Convert contractors and end users through product demonstrations, training, and on-site engagement
- Support distributor and dealer partners with sales enablement, product education, and field support
Field Activation & Product Advocacy
- Conduct jobsite demonstrations and product training sessions
- Serve as a SPAX® brand ambassador by communicating product performance advantages and installation benefits
- Support regional promotions, product launches, and marketing initiatives
- Participate in trade shows, industry events, and contractor engagement activities
Market Intelligence & Business Insight
- Provide feedback on pricing, competitive activity, product needs, and emerging market trends
- Analyze territory performance and identify opportunities to improve market penetration
- Collaborate with leadership and cross-functional teams to refine strategies based on market insights
Essential Duties
Operational Discipline & Collaboration
- Maintain accurate CRM data including pipeline activity, customer engagement, and forecasting
- Collaborate with Inside Sales, Marketing, Product Management, and Operations to ensure alignment and execution
- Deliver regular updates on territory performance, growth initiatives, and market opportunities
- Support company initiatives that strengthen channel partnerships and drive long-term market growth
Travel:
- This is a field-based role requiring regular travel throughout the assigned territory, including jobsite visits, distributor branches, customer meetings, and industry events. Travel expectations typically range from 60-75%.
