Company Description
Rancher Hat Bar is a unique experience where customers can create their own one-of-a-kind hat. We pride ourselves in providing an unforgettable experience to our customers. Rancher Hat Bar is a very fast growing company expanding to multiple locations by the end of the year. We are a fun, rowdy company that cares about our staff that has become family and we hope to carry that throughout our expansion. Rancher Hat Bar is a nationally and internationally recognized brand with a strong social media presence. Customers fly across the country and know our staff by name, you are becoming apart of the brand.
The Events Manager will be responsible for managing all incoming event inquiries, nurturing client relationships, and selling our event packages and products to corporate and private clients across the U.S. This role requires excellent communication, organization, and sales skills — with the ability to represent the Rancher Hat Bar brand professionally and enthusiastically.
This is a highly sales-focused role. The ideal candidate will have a proven track record in sales, lead generation, relationship building, and closing deals. Success in this position will be measured by event bookings, revenue generated, client retention, and the ability to consistently bring in new business opportunities.
You’ll collaborate daily with our existing Events Manager, working as a team to ensure every inquiry receives a same-day response and that each event runs smoothly from first contact to final execution.
Key Responsibilities
- Respond promptly (same-day) to all new event inquiries via email and phone
- Schedule and conduct both virtual and in-person meetings with clients
- Sell event packages and products to nationwide companies and organizations
- Generate new business through outbound sales efforts, networking, referrals, and prospecting
- Actively source and develop new corporate, retail, hospitality, wedding, and private event opportunities
- Build and maintain a strong pipeline of qualified leads
- Conduct follow-up calls and emails to convert inquiries into booked events
- Meet or exceed monthly and quarterly sales goals
- Develop relationships with event planners, venues, marketing agencies, corporate partners, and community organizations
- Upsell event enhancements, premium experiences, and additional products
- Prepare proposals, pricing sheets, contracts, and follow-up communications
- Manage balance sheets and spreadsheets
- Maintain accurate and organized event and client records using Google Suite (Sheets, Docs, Calendar, Drive)
- Collaborate with the current Events Manager to ensure consistent communication and seamless event planning
- Track leads, sales, conversion rates, and performance metrics in spreadsheets and CRM tools
- Outreach and bring your own leads in
- Assist in planning logistics for corporate, retail, and promotional events
- Represent the Rancher Hat Bar brand with professionalism, enthusiasm, and attention to detail
- Attend networking events, trade shows, and community events to generate leads and increase brand awareness
- Assist in warehouse operations and pack event bags and supplies as needed
- Handle all invoicing/spreadsheets with accounts receivable and work closely with accountant
- Maintain strong client relationships before, during, and after events to encourage repeat business and referrals
Qualifications
- Sales experience is highly preferred and is a critical component of this role
- Proven experience in sales, business development, event sales, account management, or event coordination preferred
- Strong ability to build relationships, generate leads, and close sales
- Comfortable making outbound sales calls and conducting client meetings
- Strong written and verbal communication skills
- Experience using Google Suite (Docs, Sheets, Calendar, Drive)
- Highly organized with exceptional follow-up and multitasking abilities
- Comfortable with both client-facing sales and administrative duties
- Team player who thrives in a collaborative, fast-paced environment
- Confident, friendly, and customer-service focused personality
- Self-motivated with a results-driven mindset
- Ability to work independently while achieving sales goals and deadlines
Compensation & Schedule
- Full-time, salaried position with commission opportunities
- Monday–Friday, 9 AM–5 PM
- Occasional travel or weekend hours may be required for special events
