Job Summary
We are seeking a dynamic and innovative Social Media Content and Marketing Coordinator to elevate our brand presence across digital platforms. In this role, you will craft compelling content, develop strategic marketing campaigns, and analyze performance metrics to engage audiences effectively. Your creativity and expertise in digital marketing tools will drive brand awareness, foster community engagement, and support our overall marketing objectives. This paid position offers an exciting opportunity to shape our online voice and make a meaningful impact in the digital space.
Duties
- Develop and execute engaging social media content strategies across multiple platforms including Facebook, Instagram, Twitter, LinkedIn, and others.
- Create visually appealing media using Adobe Photoshop, Adobe Illustrator, and other media editing tools to enhance content quality.
- Manage social media scheduling and publishing using Hootsuite, Buffer, or similar applications to ensure consistent brand messaging.
- Monitor social listening channels to gather insights on audience sentiment, trending topics, and competitor activities.
- Implement social media advertising campaigns on platforms like Facebook Advertising to increase reach and engagement.
- Analyze digital marketing performance using Google Analytics, web analytics tools, and social media analytics to optimize ongoing campaigns.
- Collaborate with the marketing team to align content creation with branding guidelines and marketing goals.
- Engage with followers through social media communication, relationship management, and timely responses to foster community loyalty.
- Conduct keyword research and SEO optimization for content to improve visibility in search engine results.
- Track media performance analytics and prepare reports on campaign effectiveness to inform future strategies.
Requirements
- Proven experience in social media management, content creation, and digital marketing performance monitoring.
- Proficiency in graphic design software such as Adobe Photoshop, Adobe Illustrator, and Adobe Creative Suite.
- Strong knowledge of social media platforms’ algorithms, advertising tools (including Facebook Advertising), and scheduling applications like Hootsuite or Buffer.
- Familiarity with social listening tools and techniques for market insights.
- Ability to craft compelling written content with excellent proofreading skills.
- Experience in media editing including video editing and photography is highly desirable.
- Knowledge of SEO best practices, web analytics (Google Analytics), and marketing online analytics to measure campaign success.
- Excellent communication skills with the ability to manage relationships effectively across teams and external partners.
- A proactive attitude with strong organizational skills capable of managing multiple projects simultaneously in a fast-paced environment.
Join us as a Social Media Content and Marketing Coordinator — where your creativity fuels our brand story! This paid role offers a vibrant environment for passionate marketers eager to innovate in the digital space while making a tangible impact on our community presence worldwide.
Pay: $25.00 - $35.00 per hour
Expected hours: 20.0 per week
Benefits:
- Flexible schedule
- Paid time off
Work Location: In person
