Full Time
30-39 Hour
Administrative Office, Portland, OR, US
Today
Requisition ID: 1598
ApplySalary:
$63,654.00 Annually
Job Title: Social Media & Marketing Coordinator Department: Development
Reports to: Director of Communications and Development
Salary Grade/Level/Family/Range: $63,654/year, Step I, FY 2025-26
Effective Date: 1-Aug-25
FLSA Classification: Exempt / Salaried AFSCME Represented
The Social Media & Marketing Coordinator reports directly to the Director of Communications and works closely with our programs to tell the story of Sunstone Way to community partners, stakeholders, donors, and staff in a variety of compelling ways. They will design, develop, and manage a results-driven social media strategy across a variety of platforms to expand and engage Sunstone Way’s audiences. The ideal candidate will have a passion for storytelling, strong creative and content skills, a willingness to experiment with new ideas, deep working knowledge of current digital marketing best practices, and a commitment to working with vulnerable populations with a trauma-informed approach.
ESSENTIAL DUTIES AND RESPONSIBILITIES:
- The primary role of this position is to develop, write, photograph & record, deliver, and publish stories about the successes of our participants, programs, and staff. This includes regular program site visits to build trust and rapport with program staff and participants
- The social media coordinator will collaborate in all the ways that community engages with the organization: messaging, communications, social media, website, fundraising, in-kind donations, events, and volunteer projects
Communications Responsibilities:
- Coordinate webpage maintenance—ensuring that new and consistent information is posted regularly (article links, stories, and events)
- Assist with dissemination of organizational news: staff newsletters, internal announcements, policy updates, etc
- Ensure that Sunstone Way’s branding is consistent across the organization and that staff have the necessary resources to create assets & documents
- Produce a photo asset library and video content for events, presentations, social media, newsletters, and other opportunities
- Develop and uphold Sunstone Way’s branding and messaging guidelines in all digital and printed materials
- Draft and disseminate press releases. Collaborate with communications depts. of partner and peer organizations
- Assist with fundraising events including annual fundraiser, staff events, giving season campaigns, etc.
- Support Director Team & Program Managers through best agency policies & practices
Marketing Responsibilities:
- Identify new and innovative ways to enhance and grow Sunstone Way’s social media presence
- Build and maintain Sunstone Way social media calendar
- Designing and editing outreach materials and publications
- Curate resources, marketing materials, and advocacy campaigns and test the effectiveness of communications activities
- Identify strategies to engage with media outlets, reporters, and peer organizations
- Record and analyze communications metrics to further effectiveness & optimize reach
Collaborations:
- Regular in-person visits (2x/week) to program sites for storytelling and relationship development
- Occasionally assist program staff in developing assets and communication materials
- Work with the Human Resources, Training, and IT as a support for communication
- Providing communications support to other departments, as needed
SKILLS AND ABILITIES
- Demonstrated ability to work independently, problem solve, and complete tasks in a timely manner
- Strong project management skills & personal organization
- Willingness to engage community partners & social agencies that serve the houseless population
- Ability to effectively interact with co-workers and clients with diverse ethnic backgrounds, religious views, political affiliation, cultural backgrounds, lifestyles, and sexual orientations and treat each individual with respect and dignity
- Ability to communicate clearly and concisely both verbally and in writing
- Ability to have empathy toward staff and participants
- Ability to work as a team member and to establish priorities
- Ability to display a non-judgmental attitude, and a willingness to learn new skills
- Ability to work courteously with the general public, clients, and co-workers
- Ability to maintain accurate records and necessary paperwork
- Ability and knowledge to provide advocacy
- Professional maintenance of appropriate boundaries
MINIMUM QUALIFICATIONS
- Bachelor's degree in Communications, Marketing, Design, Non-Profit Management, or comparable work/volunteer experience
- 1-3 years' experience working in communications & social media, preferably within a non-profit environment
- Strong skills and experience in photography (DSLR and mobile) and videography
- Graphic design proficiency. Experience in Adobe CC for both digital and print
- Compelling and clear writing skills
- Fluency in: Microsoft Office 365, Mailchimp, Squarespace, Canva, video editing
- Experience with social media management and platforms: Facebook, Instagram, Linkedin, TikTok, CapCut, Later, Meta
- Comfort with public speaking, verbal communication with external stakeholders and staff
- Experience in event planning and coordination, collaborating with vendors.
