Location: Nashville, TN (with focus on expanding across Tennessee)
Type: Full-time | Field-based
About Us
We are Not Beer and our sparkling water line is sold in retailers like Walmart, HEB and Harris Teeter and has been featured in major publications like The Financial Times, Mintel, and Fast Company.
In August 2025, we launched Not Beer Vibed - a first of its kind THC beverage line made with real fruit juice, no added sugar, and only 15-20 calories. Vibed tastes as good as it feels.
We are fast-growing and looking for high-energy, entrepreneurial problem solvers to join our team.
The Role
The Area Sales Manager’s primary responsibility is to perform outside sales while managing a targeted list of accounts. You will drive distribution, increase sales, and secure placement of Vibed products through in-person account visits. This includes winning displays, building cooler space, executing and coordinating tastings, and ensuring our brand is represented at the highest level in both on- and off-premise accounts.
The Area Sales Manager role is hands-on and field-based - you’ll be out in the market most of the time, serving accounts in a productive and professional manner while growing Vibed’s points of distribution in line with our executional standards.
There is excellent growth potential for top performers.
Responsibilities
- Build the Market: Drive distribution, visibility, and sales of Vibed across market.
- Account Development: Visit accounts regularly to deepen relationships, introduce Vibed, and grow sales velocity.
- Displays & Visibility: Win, build, and maintain displays, cold box placements, and menu features.
- Tastings & Events: Coordinate and execute tastings, samplings, and local activations to bring Vibed to life.
- New Business: Prospect and close new accounts across sales channels.
- Distributor Management: Work hand-in-hand with our distribution partners to ensure execution of programming, pricing, and promotions.
- Brand Building: Act as an ambassador for Vibed, representing the brand with passion and professionalism at all times.
- Market Intelligence: Track competitive activity, provide feedback from the field, and help shape local market strategies.
- Flexibility: Fill in gaps wherever needed - we’re a high-growth company, and everyone wears multiple hats.
Qualifications
- 2+ year of sales experience in a similar role (beer, liquor, or beverage sales strongly preferred).
- Valid driver’s license and willing to travel up to 90% with reliable transportation.
- Strong knowledge of the Nashville/Tennessee beverage market a plus.
- Proven ability to manage a territory, grow accounts, and hit sales goals.
- Comfortable working independently and spending most of your time in the field.
- Ability to manage distributor relationships and navigate chain & independent accounts.
- Demonstrated ability to take initiative and be proactive in identifying customer issues, recommending solutions, and executing effectively to ensure resolution
- Outgoing, entrepreneurial, and goal-oriented.
- Must be able to lift cases of product and build displays.
- Must be at least 21 years of age.
- Military experience is a plus.
What We Offer
- Competitive base salary + performance incentives.
- High-growth opportunity with a rapidly expanding beverage company.
- A chance to build a brand from the ground up in one of our most important markets.
- Entrepreneurial culture with room for creativity and ownership.
