Graphic Designer (Brand & Content) — Knowledge Road Education
Location: NYC Hybrid (2–3 days on-site)
Team: Brand & Communications
Type: Part-time
Mission
Make special education communication crystal-clear and human. You’ll translate complex services into simple, trust-building visuals for families, schools, districts, and partners.
What You’ll Make
- Brand assets: campaigns, one-pagers, pitch decks, infographics, social creative, event collateral.
- Program collateral: brochures for services (SETSS, OT, Speech, ABA), parent guides, flyers, signage.
- Templates & Toolkits: Modular deck templates, case-study layouts, email graphics, and iconography.
- Web & social: landing-page visuals, blog art, paid-social variants (A/B creative at scale).
- Production-ready files: clean, organized sources—printers love you.
How You’ll Work
- Rapid iteration from loose briefs to polished delivery.
- Clear file hygiene (naming, bleeds, color profiles, exports).
- Partner closely with Marketing, Sales, and Ops to align message, audience, and channel.
You Are
- A typographic neat freak with range (corporate, friendly, accessible).
- Fast, iterative, and allergic to fluff.
- Comfortable turning dense information into snappy, legible visuals.
Must-Haves
- Experience in brand/marketing design with a portfolio spanning print and digital.
- Expert in Adobe CC (Illustrator, InDesign, Photoshop) and Figma for layout/systemization.
- Strong hierarchy, accessible color usage, and disciplined file setup.
- Ability to visualize complexity (infographics, timelines, process maps).
Nice-to-Haves
- Motion/video (After Effects, Premiere) for short social explainers.
- Illustration or icon design.
- Experience designing for education, nonprofits, or government stakeholders.
KPIs You’ll Move
- Engagement and CTR on campaigns.
- Sales-cycle support (deck clarity, win-rate lift).
- Brand consistency (template adoption, fewer one-off assets).
- Turnaround time from brief → first draft → final.
Equal Opportunity: Knowledge Road is an equal opportunity employer. We celebrate diversity and are committed to an inclusive environment for all employees and applicants.
