Industry: Design-Led Consumer Goods / Toys
About Us
Based in the heart of NYC, we create wooden toys that are more than just playthings—they are design pieces meant to be cherished for generations. We believe in the intersection of craftsmanship, sustainability, and modern aesthetics. In 2025, Wallpaper Magazine named us one of 12 Icons of American Design. As we grow, we are looking for a strategic Sales & Marketing Manager to bridge the gap between our beautiful products and the retailers and key accounts who love them.
The Role
You won’t just be "managing" platforms; you will be the engine behind our growth. We need a data-driven strategist with good interpersonal skills who can optimize our wholesale presence, nurture our existing accounts to maximize retention, and craft marketing campaigns that resonate with design-conscious parents and boutique owners. You have good organizational skills and understand the process of closing a sale and growing a client base.
Key Responsibilities
- Wholesale Growth: Own and optimize our presence on Shopify, Faire and MarketTime to acquire new retailers and increase revenue flow.
- E-commerce Management: Manage the Shopify backend, ensuring the customer journey is seamless, the brand story is clear, and conversion rates are climbing.
- Customer Retention and Growth: Using our Faire and Shopify / Klavyio platforms, you will develop and execute CRM and email marketing strategies to keep our community engaged and our wholesale partners re-ordering.
- Strategic Marketing: Align digital marketing efforts with sales goals to ensure a consistent brand voice across all touchpoints.
- Industry Expertise: Apply your previous experience in the toy or design industry to navigate seasonal cycles, trade shows, and gift market trends.
Who You Are
- The Expert: You have proven experience in a similar sales/marketing role within the toy, or gift industry.
- The Tech Savant: You are "power-user" level on Faire and Shopify. You don't just use them; you know how to leverage their data to find opportunities.
- The Relationship Builder: You understand that retention is about trust. You are excellent at nurturing long-term partnerships with retailers.
- The Design Enthusiast: You have a natural eye for aesthetics and understand how to market premium, design-focused products.
Why Join Us?
- Opportunity to lead growth for a respected NYC design brand.
- Competitive salary and benefits: $75,000 - $85,000 / yr, a healthcare plan and paid time off.
- A creative, collaborative work environment where your input directly shapes the brand’s future.
Requirements:
- Prior experience with the Shopify platform - a must.
- Organizational skills and ability to pursue and deliver end goal a must.
- Marketing and sales experience, at the very least a familiarity with the gift or toy industries is required.
- NYC area-based and US work clearance. This is an in-person position.
