Position Title: Sales Representative – Mass Merchant & Sporting Goods
Reporting to: Director of Sales
Location: Evansville, IN
Status: Exempt
ESCALADE
Escalade is a publicly traded leader in sports and recreation, with over 100 years of innovation across iconic brands like Goalrilla, STIGA, Bear Archery, ONIX, Brunswick Billiards, and more. Headquartered in Evansville, Indiana, we design, manufacture, and distribute sporting goods that bring families and communities together through active play.
Explore more at Escalade, Inc., Escalade Sports, follow us on Facebook, Instagram, YouTube, and LinkedIn.
Job Purpose: The Sales Representative I is an entry-level sales role focused primarily on attaining, growing, and supporting omnichannel sales objectives within mass merchant and sporting goods retail channels. The role supports regional and national retail chains across product categories including basketball, racquet sports, watersports, and indoor and outdoor recreational hardlines.
Success in this position is driven through strong collaboration with retail buyers, planners, visual merchandisers, and outside sales agencies, along with effective use of POS reporting to monitor retail performance, track market trends, and support forecasting. The Sales Representative I manages assigned accounts, develops customer relationships, and assists in the execution of sales strategies while learning Escalade’s products, customers, and sales processes. This role builds foundational selling skills and contributes to overall team revenue goals through disciplined account execution and adherence to customer portal and vendor guideline requirements.
Essential Duties / Responsibilities
- Manages assigned customer accounts by maintaining regular communication and responding to inquiries.
- Assist with order entry, pricing requests, promotions, and product availability coordination.
- Learn and effectively communicate product features, benefits, and brand positioning to customers.
- Partner with internal teams including customer service, marketing, and operations to ensure accurate order fulfillment and customer satisfaction.
- Maintain and monitor accurate customer sales performance data utilizing in-house reporting.
- Provide sales reporting, forecasts, and account updates as requested.
- Participate in training, ride‑alongs, and coaching to build selling and negotiation skills.
- Adhere to company policies, pricing guidelines, and brand standards.
- Identify new business opportunities within existing accounts and pursue new accounts through prospecting and relationship building.
- Analyze sales performance, trends, and customer needs to recommend actions that improve growth, service, and profitability.
- Support trade shows, customer visits, and/or regional travel as needed to strengthen relationships and close opportunities.
Qualifications & Requirements
- Bachelor’s degree in Business, Marketing, or related field preferred (or equivalent experience).
- 1–3 years of sales, customer service, or related business experience.
Physical Demands
- Position requires sitting, talking and listening at least 2/3 of the time
- Occasional lifting up to 50 pounds
Working Conditions
Why Escalade?
At Escalade, you’ll join a team of passionate professionals in a culture rooted in innovation, teamwork, and fun. You'll have the opportunity to grow your career while making an impact on the lives of people who love to play.
Apply Today
Ready to make your mark? Apply today and help us shape the future of recreational sports.
Apply now or learn more at Escalade Careers
This job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee; other duties may be assigned.
