Ascentis Strategies Institute is seeking a Marketing Associate to join our team. This is a junior-level role and requires one year of previous professional experience.
About Us
Ascentis Strategies Institute (ASI) is a leading organization in the energy, infrastructure, and resource management sectors. From smart energy innovation and grid modernization to resilient infrastructure and emerging technologies, we are dedicated to delivering high-quality conferences and events that bring together industry leaders, innovators, and professionals.
Across North America, our events have drawn over 60,000 senior executives and public-sector leaders. Through hundreds of conferences and forums, we’ve empowered decision-makers, provided critical education, strategic insight, and meaningful connections that help shape the future of core industries.
About the Role
As a Marketing Associate, you will play an essential role in driving attendance and engagement for our industry-leading B2B events. You will help develop and execute targeted marketing campaigns, craft compelling messaging, and identify strategies to attract senior-level industry professionals to our conferences and forums. The ideal candidate is self-motivated, collaborative, and career-oriented, with strong communication and organizational skills and a passion for creating marketing programs that deliver measurable results.
Key Responsibilities
- Email Marketing (HubSpot): Create, send, and track targeted marketing emails to drive engagement and attendance.
- Copywriting: Write compelling marketing emails, social media posts, press releases, and partner content.
- Media & Advertising Partnerships: Prospect, manage, and nurture partnerships to promote events; establish and maintain strong B2B and B2C relationships.
- Customer Service: Serve as the main point of contact for all inquiries related to your event portfolio.
- Graphic Design: Develop visually appealing ads, print materials, website assets, and social media collateral using Adobe Photoshop.
- Market Awareness: Stay informed of industry and marketing trends to optimize strategies and ensure campaign success.
Software Skills Required
- Microsoft Office Suite: Word, PowerPoint, Excel, Publisher
- Experience with email marketing platforms (e.g., HubSpot, MailChimp, Constant Contact, Salesforce Marketing Cloud)
- Adobe Photoshop or Canva (familiarity sufficient; not required to be an expert)
Who You Are
- Goal-oriented and motivated to deliver measurable results across events and marketing campaigns.
- Creative problem-solver with strong decision-making skills.
- Organized and disciplined, you manage your time against priorities, have strong multi-tasking skills and thrive under tight deadlines
- Self-driven and results-focused, able to work independently while maintaining a positive outlook.
- Eager to learn, take on new responsibilities, and embrace growth opportunities.
Qualifications
- At least one year of work experience in a related field
- Bachelor’s Degree required
Compensation & Benefits
- Full-time salaried position ($55,000 – $60,000 per year)
- Profit-sharing opportunities
- Health insurance (Silver, Gold, Platinum PPO plans)
- Dental and Vision coverage available
- 401(k) with employer matching
- Paid Time Off (vacation and sick leave)
- Paid Winter Break
- Work-from-home Fridays
- Quarterly team outings and professional development opportunities
