Marketing Analyst II (Marketing Strategy Focus)
Are you someone who can turn complex data into clear direction? We’re looking for a Marketing Analyst II to help shape the strategic roadmap for a high-impact B2B organization, supporting segments across Business Markets, Enterprise, and Public Sector. This role sits at the intersection of analytics, strategy, and storytelling—transforming insights into decisive action.
🕒 Schedule: Full-time (40 hours/week)
💡 Why this role stands out
This isn’t just reporting dashboards—you’ll define the “So What.” You’ll synthesize market trends, competitive intelligence, and performance data into executive-level strategies that directly influence where the business plays and how it wins.
🔍 What You’ll Do
Strategic Leadership & Insight
- Translate market signals, competitive movements, and tech trends into a clear strategic marketing direction
- Define and govern high-level KPIs (Trust, Price Premium, Momentum) aligned to long-term growth
- Identify emerging opportunities across AI, Edge, and Private 5G landscapes
Advanced Analysis & Optimization
- Synthesize data from sales funnels, market reports, and customer insights into actionable recommendations
- Conduct portfolio gap analysis to align offerings with market demand and perception
- Continuously evaluate marketing performance and recommend strategic pivots and budget optimization
Executive Storytelling
- Build compelling, executive-ready presentations that drive alignment and decision-making
- Deliver forward-looking insights—not just historical reporting
Competitive Intelligence
- Analyze competitor ecosystems and translate findings into clear “move/counter-move” strategies
Cross-Functional Collaboration
- Partner across teams to gather insights, align strategies, and ensure consistent execution across segments
✅ What You Bring
- 6+ years in market analysis, competitive strategy, or consulting (B2B environment)
- Proven ability to turn complex data into clear, actionable business direction
- Strong storytelling skills with experience creating executive-level presentations
- Experience working with complex product portfolios (telecom, SaaS, or similar)
- Advanced proficiency in Google Sheets for modeling and trend analysis
- Experience leveraging AI tools (e.g., LLMs) for rapid research and insight generation
⭐ Nice to Have
- MBA or strong foundation in strategy frameworks (SWOT, Porter’s Five Forces, etc.)
- Knowledge of Enterprise and Public Sector technology needs
- Ability to influence across matrixed organizations without direct authority