MARKETING MANAGER — LEAD GENERATION & DIGITAL ADVERTISING
Full-Time/ Part Time | On-Site | Los Angeles Area
ABOUT US
We are a family-owned structural repair, design, and build firm with over 14 years of experience in the greater Los Angeles area.
Our in-house team includes licensed engineers, drafting professionals, and permit technicians who manage every stage of a project — from structural assessment and design through permit expediting and coordination in the field.
THE OPPORTUNITY
We need a hands-on Marketing Manager to take full ownership of our lead generation. This is not an entry-level role. We need someone who has been in the trenches — who can take over and fix our existing Google Ads account, build out Meta and Instagram campaigns, but can generate leads Offline
If you thrive on autonomy, love solving real problems, and want to make a measurable impact at a company with deep roots — this role is for you.
Google Ads — Audit, Repair & Management
- Take over our existing Google Ads account, audit performance, and fix what is not working
- Rebuild and optimize campaigns for structural repairs, and related services
- Manage bidding, keyword targeting, ad copy, and conversion tracking
- Reduce campaign downtime and establish consistent lead flow
Meta & Instagram Advertising
- Build out paid social campaigns on Facebook and Instagram from the ground up
- Target homeowners, property managers, HOAs, and real estate professionals
- A/B test creative and optimize toward qualified leads
Offline & Referral Lead Generation
- Build referral relationships with real estate agents, property managers, home inspectors, and insurance adjusters
- Coordinate direct mail, local outreach, and community sponsorship opportunities
- Represent the company at trade events and industry networking functions as needed
Reporting & Strategy
- Track cost per lead, conversion rate, and ROI across all channels
- Provide weekly updates and monthly performance reviews to leadership
- Recommend new channels and strategies as we scale
---
WHAT WE ARE LOOKING FOR
Required:
- Proven experience with Google Ads campaigns (Search, Display, Local Services Ads)
- Proven lead generation results in home services, construction, or a related field
- Experience running paid campaigns on Meta (Facebook/Instagram Business Manager)
- Strong analytical skills — Google Analytics, Tag Manager, and basic CRM familiarity
- Self-starter who can work independently without heavy oversight
Strongly Preferred:
- Familiarity with structural repair, foundation, or some form of construction service
- Experience with Angi, Thumbtack, HomeAdvisor, or Yelp Ads
- Basic SEO knowledge and Google Business Profile management
- Some experience with CRM or field service tools
---
HOW TO APPLY
Submit your resume, give us a general feel of what you're able to bring to the table
We read every application. We are not looking for the biggest resume — we are looking for the right person ready to grow with us.
---
We are an Equal Opportunity Employer.
Pay: $22.00 - $35.00 per hour
Benefits:
Work Location: In person
