About the Role
Mechatronic Solutions is looking for an experienced Marketing Manager to own our marketing function from day one. You'll be our only in-house marketing professional, working closely with leadership and a multi-state sales team to generate leads, build our brand, and create new business opportunities.
This isn't an entry-level role. We need someone with hands-on experience who can step in quickly. That means running digital campaigns, creating and editing photo and video content, and planning and running customer events like trade shows, open houses, webinars, and customer trainings.
What You'll Do
- Own the marketing plan and keep it aligned with company strategy and sales goals; report results to leadership through regular one-on-ones and dashboards.
- Run digital marketing across SEO, PPC, social media, and email, from planning through execution and performance tracking.
- Manage our website, including content updates, analytics, and ongoing improvements.
- Create content: written, graphic, photo, and video. Shoot, edit, and publish content that shows our products, team, and customer value.
- Plan, promote, and run customer events such as trade shows, open houses, webinars, customer trainings, and vendor co-hosted events, handling logistics, promotion, and follow-up.
- Support the sales team with lead management, CRM/ERP lead nurturing, database enrichment, prospecting support, and targeted campaigns.
- Manage company sales literature and organize vendor-provided collateral so it's easy for sales to find and use.
- Act as brand liaison with our key suppliers, including participating in vendor marketing councils and co-marketing programs.
- Manage third-party vendors for apparel, printed materials, and promotional items.
- Protect and build the Mechatronic Solutions brand, keeping it consistent across every channel.
- Complete other projects as assigned by leadership.
What You Bring (Required)
- 3+ years of professional marketing experience (5+ preferred), with hands-on digital marketing work across multiple channels
- Proven experience planning and running customer events (trade shows, open houses, webinars, or similar)
- Working ability to edit photos and video for marketing use (e.g., Canva, Adobe tools, CapCut, Premiere, Vegas, or similar)
- Experience managing a website and using analytics to measure results (e.g., Google Analytics)
- A track record of independently owning marketing projects from idea to results
- Strong writing, communication, and organizational skills; able to manage several priorities at once
- Proficiency with Microsoft 365
Nice to Have
- Bachelor's degree in Marketing, Communications, or a related field
- B2B, industrial, manufacturing, or technical product marketing experience
- CRM/ERP experience (Salesforce and Microsoft Dynamics 365 Business Central a plus)
- Dashboard/reporting experience (Power BI or Looker Studio)
- Live streaming or webinar production (OBS, Streamlabs, Teams, Zoom)
- Experience using AI tools to speed up content and marketing work
- Experience with supplier co-op or partner marketing programs
About Mechatronic Solutions
Mechatronic Solutions is a value-added distributor of high-quality automation technology products, solutions, and services across the upper Midwest. We help customers choose the right automation products and back them with product expertise and technical support. What defines us:
- Partnership and teamwork with our customers, suppliers, and co-workers
- A culture of hardworking, positive, and enthusiastic people
- Continuous improvement that creates more value for customers, suppliers, and employees
Pay: $65,000.00 - $100,000.00 per year
Benefits:
- 401(k)
- 401(k) matching
- Dental insurance
- Flexible schedule
- Health insurance
- Paid time off
- Vision insurance
Application Question(s):
- Which digital channels have you managed hands-on?
- Have you been the sole or lead marketer responsible for a company's or business unit's marketing?
- Have you marketed B2B, industrial, or technical products?
- This role is primarily on-site in Maple Grove, MN. Can you reliably commute?
- Are you authorized to work in the U.S. without sponsorship?
- Briefly describe a customer event you planned and ran. What was your role, how did you promote it, and what was the result?
- Describe a digital campaign you owned. What was the goal, which channels did you use, and how did you measure success?
- Which photo and video editing tools have you used professionally, and what kind of content did you produce? Include a portfolio or sample link if you have one.
- How many years of professional marketing experience do you have?
- Have you personally planned and run a customer event (trade show, open house, webinar, or customer training)?
- Have you edited photos and videos for marketing in a professional role?
Work Location: In person
