Company Description
V by VYE is a fashion eyewear brand built for the Gen Z generation—bold, playful, and unapologetically stylish. Inspired by festivals, street style, Y2K nostalgia, and social media platforms like TikTok and Instagram, our collections are crafted to make a statement. Each piece combines fashion and function while ensuring comfort, quality, and style. We offer trendy, affordable eyewear designed to enhance individuality and create content-ready moments. Our mission is to empower every generation to express themselves confidently through fashion-forward sunglasses that define trends and spark conversations.
Role Description
This is a part-time on-site role for a Social Media Marketing Specialist located in Chino, CA. The Social Media Marketing Specialist will be responsible for creating and managing social media content, executing social media marketing strategies, engaging with our online community, and analyzing performance metrics. The role includes collaborating with the marketing team to enhance brand presence on various social media platforms, such as TikTok and Instagram, and contributing to overall digital marketing efforts.
Qualifications
- Strong skills in Social Media Marketing and Social Media Content Creation
- Proficiency in Digital Marketing and Marketing
- Excellent Communication skills
- Ability to interpret social media analytics and insights
- Creativity and ability to generate innovative content ideas
- Experience with fashion or related industries is a plus
- Bachelor's degree in Marketing, Communications, or related field is preferred but not mandatory