About Bold Media
Bold Media Marketing is a full-service digital marketing agency based in Livonia, Michigan, specializing in brand building, SEO, website design, advertising, and social media management.
For over 15 years, we’ve helped businesses across Metro Detroit and beyond grow their visibility, leads, and brand presence through creative strategy and data-driven marketing.
We’re a small but powerful in-house team that believes in taking bold ideas and turning them into measurable results — and we’re looking for a Social Media Specialist who shares that passion.
About the Role
The Social Media Specialist will manage, create, and optimize social media content for Bold Media and our clients. This role blends creativity with analytics — perfect for someone who loves crafting engaging visuals, writing catchy captions, and tracking what works.
You’ll work closely with our design, ad, and web teams to develop strategies that build communities, grow brands, and make an impact online.
Key Responsibilities
- Develop and execute monthly social media strategies for Bold Media and client accounts
- Create, schedule, and publish posts (graphics, photos, videos, stories, reels, etc.)
- Manage and grow engagement on platforms like Facebook, Instagram, LinkedIn, and TikTok
- Write captivating captions that align with brand tone and marketing goals
- Respond to messages, comments, and interactions in a professional and timely manner
- Coordinate with the creative and ad teams on campaigns and promotions
- Track analytics and prepare monthly performance reports
- Research trends, hashtags, and creative approaches to keep content fresh
- Capturing on-site client content sessions (photo/video)
Qualifications
- 1–3 years of social media management experience (agency experience preferred)
- Strong understanding of content strategy, engagement tactics, and analytics tools
- Proficient in Canva, Meta Business Suite, and scheduling tools (Later, Hootsuite, etc.)
- Basic video editing or photography skills are a plus (CapCut, Adobe Express, or similar)
- Excellent copywriting, organization, and time management skills
- Passion for creative marketing and staying ahead of social trends
Why Join Bold Media
- Collaborative, energetic team culture
- Work directly with diverse Michigan businesses and brands
- Opportunity to learn and grow in all areas of digital marketing
- Competitive pay and growth potential
- Creative freedom — we value bold ideas and initiative
