Marketing Technology, Paid Media & AI Strategy Specialist
Hybrid (4 Days In-Office / 1 Day Remote) | Orlando, FL | Full-Time
Bodenvy is a fast-growing aesthetics and wellness brand with corporate and franchise locations nationwide. We scale aggressively and protect performance obsessively. This role is the technical and strategic backbone of our marketing and sales engine.
This is not a design role.
This is not a theory-only role.
This is a hands-on operator role for someone who can set strategy, execute it, and fix what breaks.
Work Structure
- 4 days per week in-office (Orlando, FL)
- 1 remote workday per week
- In-office collaboration is essential
- This is not a fully remote role
Compensation
$80,000–$105,000 annually, based on experience, execution capability, and strategic ownership.
What You Will OwnPaid Media Strategy & Execution
- Own paid media strategy across Google Ads and Meta
- Define campaign structure, budgets, guardrails, and scaling logic
- Diagnose CPL, CPA, CPM, and conversion-rate issues
- Determine whether performance problems are:
- Creative
- Audience
- Offer
- Technical
- Own outcomes, not just setup
Tracking, Attribution & Data Integrity
- UTMs, pixels, events, and conversion tracking
- Google Ads & Meta tracking integrity
- GA4 sanity checks, debugging, and validation
- Offline conversions and CRM → ad platform connections
- Protect attribution accuracy as spend and volume scale
SEO Strategy & Execution
- SEO is a pillar, not the sole focus
- Define SEO priorities for corporate and franchise locations:
- Technical SEO
- On-page optimization
- Internal linking
- Local SEO & schema
- Balance SEO effort with paid media velocity and ROI
- Use AI-assisted SEO tools where appropriate
AI Platform Implementation & Support (Execution-Focused)
Support the technical implementation, configuration, and optimization of AI-driven marketing and sales platforms (e.g., Sales Ape, audio AI agents). Responsibilities include CRM integration, event tracking, data validation, QA, prompt configuration, and ongoing optimization based on performance data. This role does not own sales methodology or messaging, but ensures AI systems function correctly, scale safely, and do not break attribution, routing, or revenue reporting.
HubSpot CMS & Marketing Operations
- HubSpot CMS page builds, edits, and fixes
- Forms, workflows, and CRM hygiene
- Diagnose and resolve broken routing, tracking, or form issues
- Franchise-level consistency, QA, and rollout support
Automation & Growth Systems
- Rule-based automation (budget guardrails, scaling logic)
- Workflow and logic design tied to paid media and AI systems
- API / webhook coordination when needed
Business Alignment
- Every decision ties back to ROAS, scale, speed, and reliability
- Revenue protection through clean execution
- Supporting franchise growth without breaking systems
Who This Role Is For
You are:
- Strategic and technical
- Comfortable setting direction and executing it
- Obsessed with performance and data integrity
- Calm under pressure
- Low-ego, direct, team-first
- Able to explain why decisions matter to revenue
You are not:
- A designer
- A content creator
- A strategy-only marketer
- An AI hype person without execution depth
Requirements
- 5+ years in paid media, marketing technology, growth operations, or marketing operations
- Proven ownership of paid media strategy and execution
- 3–5 years of hands-on SEO experience as part of a broader growth role (SEO is a pillar, not the sole focus)
- Strong experience with Google Tag Manager and GA4
- Hands-on experience with Google Ads and Meta Ads
- HubSpot CMS experience
- Conversion tracking & attribution experience
- Experience implementing or optimizing automation and/or AI-driven platforms
- Comfortable configuring and refining AI prompts and logic based on defined goals
- Able to work 4 days per week in-office in Orlando, FL
- Authorized to work in the U.S.
- Resume required
How to Apply
To be considered, you must:
- Submit your resume
- Complete all 15 screening questions
Only a small percentage of applicants complete the full hiring process. If you do, you will be strongly considered.
Bodenvy uses AI-assisted authenticity checks to confirm responses are written by the applicant and not generated by AI.
Pay: $80,000.00 - $105,000.00 per year
Benefits:
- Dental insurance
- Health insurance
- Life insurance
- Paid time off
- Vision insurance
Application Question(s):
- IMPORTANT — READ CAREFULLY BEFORE ANSWERING
All answers must be 4–6 sentences. Tool lists, buzzwords, or vague answers will be penalized.
Walk through how you would audit tracking if Google Ads and Meta conversions suddenly dropped. What order do you check things in, and why?
- How do you structure UTMs across paid channels so attribution remains reliable at scale?
- Describe a paid media strategy you owned end-to-end. What decisions did you make and what was the outcome?
- How do you determine whether a performance issue is strategic versus technical?
- How do you validate GA4 data before trusting it for decision-making?
- Describe a time tracking or attribution was broken. What was actually wrong and how did you fix it?
- How do you balance paid media and SEO investment when resources are limited?
- What SEO tasks matter most for local or multi-location businesses, and why?
- Describe your experience building or fixing conversion-focused pages inside HubSpot CMS.
- How do you approach scaling paid media without breaking attribution or reporting?
- Describe how you would support the implementation of an AI sales platform like Sales Ape.
- How do you translate business goals into AI prompts, logic, or workflows?
- Describe a time an automation or AI system underperformed. What did you change?
- When multiple systems are underperforming at once, how do you prioritize?
- For a role where you own paid media strategy, SEO strategy, MarTech execution, and AI platform implementation across multiple locations, what compensation range do you believe is appropriate — and why?
Work Location: In person
