E-Commerce & Google Merchant Center Specialist
Western Mixer Parts, LLC – Denver, Colorado
Western Mixer Parts, LLC is seeking an experienced and highly motivated E-Commerce & Digital Marketing Specialist with strong knowledge of Shopify, Google Merchant Center, AI tools, truck parts, and digital advertising platforms. This role will manage multiple Shopify stores, product feeds, online advertising campaigns, and AI-powered product optimization for the heavy-duty truck parts industry.
The ideal candidate understands how to organize and optimize thousands of truck parts products, improve product data using AI tools, and drive online sales through Google Ads, Meta Ads, and Merchant Center optimization.
Key Responsibilities Shopify Store Management
- Manage and maintain multiple Shopify stores
- Add, edit, and optimize truck parts products using:
- CSV imports
- Data feeds
- AI-powered product tools
- Organize collections, categories, tags, filters, and navigation
- Ensure all product listings are accurate, optimized, and conversion-focused
- Monitor inventory syncing and product feed quality
Google Merchant Center
- Manage and optimize Google Merchant Center accounts
- Troubleshoot product disapprovals and feed issues
- Create and optimize product feeds for:
- Google Shopping
- Performance Max campaigns
- Free product listings
- Improve GTIN, MPN, fitment, and truck parts attributes
- Maintain feed compliance and account health
AI Product Optimization
- Use AI tools to:
- Generate product descriptions
- Complete missing product details
- Improve SEO titles and metadata
- Organize specifications and compatibility data
- Enhance product images and content
- Automate workflows using AI where possible
Digital Advertising
- Manage and optimize:
- Google Ads campaigns
- Performance Max campaigns
- Meta/Facebook/Instagram advertising
- Track ROAS, conversions, and campaign performance
- Create remarketing and audience targeting campaigns
- Scale profitable campaigns and reduce wasted spend
Product & Industry Knowledge
- Understand truck parts, heavy-duty equipment parts, or automotive parts
- Work with OEM numbers, fitment data, and compatibility information
- Maintain accurate product categorization and searchability
QualificationsRequired Experience
- Strong Shopify experience
- Google Merchant Center expert knowledge
- Experience managing large product catalogs
- Google Ads & Meta Ads management experience
- Experience using AI tools for e-commerce workflows
- Data feed management experience
- Understanding of SEO for e-commerce
- Experience with truck parts, automotive parts, or heavy equipment parts preferred
Technical Skills
- Shopify
- Google Merchant Center
- Google Ads
- Meta Ads Manager
- Product feed software/tools
- CSV imports/export
- AI tools such as ChatGPT, Claude, Gemini, or similar
- Excel / Google Sheets
Preferred
- Experience with automotive fitment data
- Understanding of structured product data
- Experience scaling e-commerce stores
- Graphic/content editing skills are a plus
What We’re Looking For
- Highly organized and detail-oriented
- Self-starter who can manage multiple stores and campaigns
- Strong problem-solving ability
- Data-driven mindset
- Ability to work fast and accurately
- Passion for e-commerce growth and automation
Pay: $20.00 - $30.00 per hour
Work Location: In person
