Who We Are
At Ploy, we’re building the first growth automation software with your website at its core. We serve innovative operators at growth and marketing agencies, tech start-ups, and some traditional industries as well.
They build their website with Ploy’s agents, and then those agents automatically research the landscape and business context, identify winning strategies for account-based personalization, SEO/AEO, conversion rate optimization, and ship dozens of on-brand, on-strategy web pages in seconds to drive traffic and conversions.
Our vision is to completely re-define the concept of a marketing website in today’s agentic world.
And tear down the broken, archaic low-code tech stacks of the last generation of website builders. With agents, we can unburden a world of story-tellers from manual work, long timelines, and being blocked by internal and external resourcing, and return them to a world of, “yes, and” + “let’s just do it.”
It’s a big, scary ambitious vision, but our team is uniquely positioned to do it.
- Some of the best engineers, design engineers, and growth engineers in the world.
- World-class investors.
- And one of our co-founders is Bryant Chou, the former co-founder and CTO of Webflow. Yes, uniquely positioned.
- And last but not least, hopefully you, the one reading this 😄
About the Role
From our experience at Webflow and other category-defining companies, we believe deeply that great sales starts with great curiosity: understanding who someone is, what they are trying to build, where they are blocked, and how a new way of working can help them move faster.
Ploy is hiring a Sales Development Representative to help us introduce that new way of working to the market.
You’ll be on the front lines of Ploy’s growth engine: identifying the right companies, researching their business context, reaching out with thoughtful and relevant messaging, and starting conversations with the marketers, founders, growth operators, and agency leaders who are rethinking how websites should work in an AI-native world.
This role sits at the intersection of sales, growth, research, and storytelling. You’ll help us turn our category vision into conversations — showing prospects why the old website workflow is broken, why agentic growth automation is different, and why Ploy can help them ship faster, personalize more deeply, and drive more traffic and conversions.
This is a high-ownership role at an early-stage startup. You won’t just be handed a generic script and told to send more emails. You’ll help build the outbound motion from the ground up: the account lists, the messaging, the experiments, the qualification process, the feedback loops, and the early sales playbook.
You should be someone who is hungry, thoughtful, organized, and excited by the idea of learning sales in a fast-moving environment where the product, market, and category are all evolving quickly.
What You’ll Own
- Prospecting & account research — Identify high-potential accounts across growth agencies, marketing teams, tech startups, and other industries where Ploy can create meaningful impact
- Outbound execution — Write and send thoughtful, personalized outreach across email, LinkedIn, phone, and other channels to start conversations with qualified prospects
- Pipeline generation — Book qualified meetings for the sales team and help build a repeatable pipeline generation motion from the earliest days
- Messaging experiments — Test different angles, hooks, ICPs, and value propositions to understand what resonates with the market
- Lead qualification — Learn prospects’ goals, current website workflows, growth priorities, pain points, timing, and fit for Ploy
- CRM hygiene — Keep HubSpot clean and up to date with accurate notes, contact information, activity, and pipeline status
- Market intelligence — Stay close to the conversations happening across AI, GTM, growth marketing, SEO/AEO, Webflow, agencies, and website operations
- Sales and marketing feedback loops — Share insights from prospect conversations to help improve our positioning, content, product, and sales process
- Event and community support — Help identify and engage prospects through webinars, launches, in-person events, communities, and relevant online conversations
- Early GTM playbook building — Work closely with founders and growth to help define the repeatable systems that will scale Ploy’s go-to-market motion
Qualifications
The ideal candidate has:
- 0–2 years of experience in sales, business development, growth, marketing, recruiting, customer-facing work, or another high-initiative role
- Excellent written and verbal communication skills
- Strong research instincts and the ability to quickly understand a company, buyer, market, and pain point
- A genuine interest in startups, AI, marketing, websites, growth, agencies, and the future of GTM
- Comfort reaching out to new people, starting conversations, and handling rejection with resilience
- Strong organization skills and attention to detail, especially when managing contacts, accounts, follow-ups, and CRM activity
- A bias toward action — you do not need perfect instructions to start testing, learning, and improving
- Curiosity and coachability — you want feedback, learn quickly, and are excited to get better every week
- Strong judgment around personalization: you know the difference between relevant outreach and generic spam
- Comfort working cross-functionally with founders, sales, marketing, growth, and product
- Comfort working in-person with a fast-moving team in New York City
- Bonus: experience with HubSpot, Apollo, Clay, Instantly, LinkedIn Sales Navigator, or similar GTM tools
- Bonus: experience selling or working with marketers, agencies, startups, SaaS companies, or website-related products
- Bonus: you already follow the AI, growth, startup, GTM, Webflow, agency, or creator ecosystem and have strong opinions about what makes outreach good
This role is for someone who wants to learn fast, build a sales career from the ground up, and help introduce a new category of growth automation software to the world.
If that sounds exciting, we’d love to meet you.
