Job Summary
We are seeking a creative, energetic, and highly organized Content Creator & Model to join the Jess Lea Wholesale and Boutique team. This role is responsible for creating, executing, and managing engaging marketing content across our social media platforms while also serving as a brand model for digital content, photoshoots, and video. The ideal candidate is confident on camera, trend-savvy, and passionate about fashion, storytelling, and connecting with customers through compelling visual content.
Key Responsibilities
Content Creation & Social Media
- Create engaging short-form video content (Reels, TikToks, etc.) showcasing new arrivals, promotions, live sales, and behind-the-scenes moments.
- Serve as an on-camera personality for Jess Lea, bringing energy, authenticity, and creativity to all video content.
- Stay up to date on social media trends, sounds, and best practices to ensure content remains fresh and relevant.
- Edit video and photo content for social platforms using CapCut, in-app tools, and Adobe Creative Suite.
- Create engaging graphics, videos, and flat lay photo content.
- Assist with live video sales and interact with customers across social media platforms.
Content Planning & Strategy
- Manage and execute the retail content calendar, ensuring consistent, on-brand messaging across platforms.
- Assist with content planning, brainstorming, and campaign execution.
- Research social media trends, competitors, and online content strategies to inform future marketing initiatives.
Modeling & Brand Representation
- Model Jess Lea apparel for social media content, website, marketing materials, and photoshoots.
- Maintain a polished, photogenic, and on-brand appearance during all shoots and video content.
- Be comfortable posing, walking, and speaking on camera for promotional content.
- Do hair and makeup independently to meet brand standards for photoshoots and video.
- Represent the Jess Lea brand with professionalism, confidence, and a positive attitude.
- Travel for photoshoots and content creation as needed.
Photoshoots & Visual Content
- Assist with photoshoots, including styling, setup, and execution.
- Participate in photoshoot and videography projects as required.
- Edit photos and videos from shoots as needed.
Team & Brand Support
- Support the owner and team members with various marketing and creative projects.
- Collaborate closely with internal teams to align content with brand goals, launches, and promotions.
What We’re Looking For
- Natural and confident on-camera presence with a fun, bubbly personality.
- Creative thinker with a strong eye for trends, visuals, and storytelling.
- Strong understanding of Instagram, Facebook, and TikTok.
- Experience creating and editing video content (CapCut and/or native platform tools).
- Highly organized and able to manage a content calendar and deadlines.
- Self-starter who brings new ideas and thrives in a collaborative environment.
- Retail, fashion, or boutique experience preferred.
- Shopify experience is a plus.
- Comfortable speaking on camera or willing to learn quickly.
- Photogenic with a confident, engaging presence.
- Positive, cheerful attitude and strong work ethic.
Modeling & Sample Requirements
- Height: 5’5” or taller
- Size: Medium or Large (due to sample size availability)
Qualifications
- Bachelor’s degree or equivalent experience.
- 5+ years of marketing experience.
- 2+ years of management experience preferred.
- Strong verbal, written, and organizational skills.
- Ability to multitask and manage multiple projects simultaneously.
Job Type: Full-time
Pay: $48,000.00 - $55,000.00 per year
Benefits:
- Dental insurance
- Health insurance
- Paid time off
- Relocation assistance
- Vision insurance
Work Location: In person
