Job Purpose: The Graphic Designer is responsible for conceptualizing and executing visually compelling creative that elevates the Dallas Wings brand and supports fan engagement, revenue initiatives, and marketing campaigns. This role develops brand-aligned design across digital, social, in-arena, print, and partnership platforms while contributing to storytelling that connects fans to the team, players, and community.
Primary Duties / Responsibilities
- Conceptualize and design creative assets for digital, social media, in-arena, print, and marketing campaigns. *
- Develop visually compelling, brand-aligned graphics that highlight players, team storytelling, theme nights, and fan experiences. *
- Create design assets that support ticket sales initiatives, sponsorship activations, merchandise, and marketing campaigns. *
- Collaborate with Marketing, Social Media, Content, Partnerships, Community, and Ticketing teams to execute integrated creative campaigns. *
- Design tentpole campaign creative including schedule release, draft, playoffs, theme nights, and major organizational announcements.
- Maintain consistency across brand identity, typography, color systems, and overall visual standards across all platforms. *
- Prepare final production-ready files across digital and print formats, including in-arena graphics, promotional materials, and signage.
- Assist in developing branded sponsor creative and marketing partnership fulfillment materials. *
- Stay current on sports design trends, emerging creative formats, and fan engagement strategies to continuously elevate team branding. *
- Manage organization and archiving of creative files and assets while supporting real-time creative needs during games and live events. *
Game Day Duties/Responsibilities
- Prepares and edits content immediately for social media *
- Prolonged standing, walking and extended work hours.
- Must be available to attend all home games for Dallas Wings, as well as attend select community events. Games & events may take place on nights, weekends, and/or holidays.
Reporting Relationships
This position reports to: Director of Marketing
Do Other Positions Report to This Position? _X_ No __ Yes
If so, what titles report to this position and how many of each?
Job Requirements
- Formal Education & Relevant Work Experience:
- Bachelor’s degree in Graphic Design, Visual Communications, or related field preferred.
- 2–4 years of professional graphic design experience (sports or entertainment preferred).
- Professional portfolio demonstrating design and branding capabilities required.
- Work Location & Hours: Work is performed in the community, office and/or at one of the arenas as determined necessary by the Company. Must be available to attend all home games for both Dallas Wings, as well as attend company events. Games & events may take place on nights, weekends, and/or holidays.*
Ideal Candidate Attributes/Competencies
- Strong graphic design and visual storytelling skills with a modern sports design aesthetic.
- Proficiency in Adobe Creative Suite including Photoshop, Illustrator, and InDesign.
- Strong typography, layout, and branding fundamentals.
- Ability to manage multiple projects in a fast-paced, deadline-driven environment.
- Strong attention to detail and organizational skills.
- Collaborative mindset with ability to take creative direction and contribute original ideas.
- Ability to work flexible hours including nights, weekends, and holidays surrounding games and live events.
- Passion for sports and women’s basketball preferred.
Physical Requirements*
- Prolonged periods of sitting at a desk, working on a computer, walking and extended work hours.
- Ability to operate design software and technical production systems for extended periods.
- Must be able to lift up to 15 pounds at a time.
- Hearing, seeing, reading, writing, concentration, comprehension, and talking with clear speech.
- Planning, organizing, interpreting data, making decisions, problem-solving, and composure under deadlines/stress.
- Indicates essential functions of position
We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, sexual orientation, age, disability, gender identity, marital or veteran status, or any other protected class.
