Chief Marketing Director
Palm Beach Gardens, FL | Full-Time
A fast-growing, high-performance law firm is seeking a Chief Marketing Director to lead brand strategy, marketing operations, and growth initiatives across multiple practice areas. This is a senior leadership role for a data-driven executive who can move quickly, command a room, and produce measurable results.
The ideal candidate is a strategic thinker and hands-on operator with the ability to lead teams, manage vendors, and turn marketing data into action. This person will partner closely with leadership to strengthen the brand, improve pipeline performance, and drive ROI across all channels.
Responsibilities
- Lead and execute the firm’s marketing strategy in alignment with growth goals.
- Report directly to the CEO and provide clear, data-driven updates to leadership.
- Oversee marketing budgets and drive performance toward a minimum 5X ROI.
- Build and manage dashboards, pipeline reports, and campaign metrics.
- Partner with intake and sales leaders to align marketing with lead quality and conversion.
- Direct internal marketing staff, vendors, agencies, and virtual team members.
- Oversee digital marketing, SEO, social media, YouTube, connected TV, email, mass media, website content, and user experience.
- Ensure all marketing complies with applicable legal advertising and bar rules.
- Lead referral marketing initiatives and brand-building programs.
- Support PR, media outreach, awards, speaking opportunities, newsletters, and internal communications.
- Analyze results and adjust strategy quickly to maximize performance.
- Identify opportunities for growth in new practice areas and geographic markets.
Qualifications
- Senior-level marketing leadership experience, preferably in a law firm or professional services setting.
- Strong data analysis skills and the ability to make decisions based on performance metrics.
- Experience managing budgets, vendors, and cross-functional teams.
- Deep knowledge of digital marketing, branding, SEO, paid media, and lead generation.
- Strong executive presence with the ability to lead meetings and command a room.
- Ability to work in a fast-paced environment and deliver immediate impact.
- Track record of building strategy and executing quickly.
- Experience with legal marketing compliance strongly preferred.
What We Offer
- A leadership role with direct impact on firm growth.
- A fast-paced environment.
- The opportunity to shape the brand across multiple legal divisions.
- 100% employer-covered base plan health insurance
- 401(k) Safe Harbor plan with a 4% company match
- A supportive culture that celebrates wins, growth, and community involvement
Qualified candidates should submit a resume and brief cover letter.
Benefits:
- 401(k)
- 401(k) matching
- Dental insurance
- Employee assistance program
- Health insurance
- Health savings account
- Life insurance
- Paid time off
- Vision insurance
Education:
Experience:
- Marketing: 5 years (Preferred)
Work Location: In person
