STAUD Clothing, headquartered in Los Angeles, CA, has an opening for a full-time Growth Marketing Coordinator at its Los Angeles Office location.
STAUD is a ready to wear line offering chic essentials and stand-alone pieces designed and created in downtown LA. STAUD was founded in downtown Los Angeles in 2015 by Sarah Staudinger and George Augusto on a commitment to producing accessible, yet innovative pieces for the contemporary woman.
Our collections are created for those that want beautiful accessibly priced clothes and ready to wear collections that forgo trend for timelessness.
The goal? No nonsense, high style. We want to create a line of modern classics, refined pieces that reflect both an eye toward the future and a nostalgia for old school elegance. Clean, feminine lines, flattering cuts and only the finest materials - our intent is to design sophisticated, attainable clothing and accessories, without ever sacrificing quality or creativity. Instead, each piece is meant to elevate and enhance, pairing perfectly with everything from a pair of sneakers to a treasured dress shoe.
Working closely with a collective of manufacturers, STAUD continues to defy expectation – pushing the boundaries of the bland, to produce designs that are stunning but simple, unique but uncomplicated - and as well priced, as they are well made.
STAUD offers a health care plan to include medical coverage, dental care, vision insurance, an FSA plan, and a matching 401k plan.
Role Overview
The Growth Marketing Coordinator supports the planning, execution, and optimization of campaigns across Paid Media and CRM channels. This role plays a key part in managing campaign setup, asset QA, and performance tracking to drive customer acquisition, retention, and revenue growth.
Essential Duties
Paid Media:
- Support day-to-day ad briefing, building, and execution across all Paid channels
- Manage the ad Quality Assurance (QA) process by ensuring all copy, links, and images are correct on Paid assets
- Collaborate with Brand and Creative stakeholders for ad brief creation and asset delivery
- Actively manage deadlines and calendars to ensure timely and accurate delivery of Paid assets and campaigns
- Assist with campaign performance tracking and reporting
- Support A/B testing initiatives, inclusive of test ideation, execution, and reporting to maximize campaign revenue
- Own monthly creative reporting for presenting performance, creative insights and recommendations for further iteration
CRM:
- Own day-to-day campaign building and execution across all CRM-owned channels
- Responsible for the Quality Assurance (QA) process by ensuring all copy, links, and images are correct on CRM assets
- Own seasonal maintenance of evergreen CRM campaigns
- Assist with maintenance of the CRM calendar
- Collaborate with Graphic Design and Brand teams to create compelling and data-backed stories, and ensure timely and accurate delivery of all CRM assets
- Assist with campaign performance tracking and reporting
- Lead research initiatives to uncover new technologies, marketing strategies, and competitive tactics used by similar brands, ensuring the business stays ahead of industry trends
- Support A/B testing initiatives, inclusive of test ideation, execution, and reporting to maximize campaign revenue
Prerequisite Knowledge, Skills, & Education
- Minimum of 1 year of CRM or lifecycle marketing (email, SMS, push notifications) experience and / or minimum of 1 year of Paid Marketing experience
- Basic understanding of ad fundamentals and ad platform proficiency (i.e. budgets, bidding, ad optimization) in Meta and TikTok (Pinterest, Snapchat, Google nice-to-have)
- Experience working with an enterprise-level ESP (email service provider), such as Klaviyo, Emarsys or Iterable
- Basic understanding of email and SMS fundamentals, such as standard CRM KPIs, deliverability health, and CAN-SPAM compliance
- Basic knowledge of HTML & CSS preferred
- Proficient in Excel for reporting and analysis (i.e. vlookup, pivot tables, text to columns, sumifs)
- Excellent written and verbal communication skills
- Technically savvy and able to pick up new tools quickly
- Computer skills are required, including knowledge of Microsoft Office and Google Suite.
Physical and Mental Requirements
- Standing and sitting for extended periods of time.
- Lifting up to 25 pounds in a safe and prudent manner.
- Ability to easily move throughout an office with ease.
- Ability to read, write, and understand English.
- Ability to effectively interact with others internally and externally.
- Ability to utilize office equipment in a safe and prudent manner, including a copy machine, fax machine, computer, telephone, and other general office equipment that may be used regularly.
- Ability to kneel, crouch, bend, push, pull, stoop, and lift above shoulders. • Ability to work with many different personalities.
- Ability to work in a fast-paced environment.
- Correctable vision and hearing.
- Ability to work on-site, full-time.
Job Type: Full-Time, Exempt
