Job Summary
# Direct Reports
Various
Work Type
Full-Time
WHO ARE WE?
Live Nation Entertainment is the world’s leading live entertainment company, comprised of global market leaders: Ticketmaster, Live Nation Concerts, and Live Nation Media & Sponsorship. Ticketmaster is the global leader in event ticketing with over 500 million tickets sold annually and more than 12,000 clients worldwide. Live Nation Concerts is the largest provider of live entertainment in the world promoting more than 40,000 shows and 100+ festivals annually for nearly 4,000 artists in over 40 countries. These businesses allow Live Nation Media & Sponsorship to create strategic music marketing programs that connect over 1,000 brands with the 98 million fans that attend Live Nation Entertainment events each year. For additional information, visit www.livenationentertainment.com.
WHO ARE YOU?
Passionate and driven, with an entrepreneurial spirit. Resourceful, innovative, forward-thinking, and collaborative. At Live Nation Entertainment, our people embrace these qualities, so if this sounds like you, please read on!
PROGRAM COMMITMENT
The College Associate Program is a full-time, immersive experience designed to deliver real-world learning, collaboration, and a whole lot of career-building momentum.
Program Dates: May 27 – August 7, 2026
To ensure that all associates can fully benefit from the program’s training, mentorship, and project work, we kindly ask applicants to confirm their availability for the
full length of the program. We understand that school schedules and personal plans vary, and we encourage applicants to review the dates in advance to ensure they can participate through the conclusion of the program without interruption.
Consistency keeps the College Associate program in sync and ensures everyone gets the full experience, from the first project kick-off to the final showcase. We want you here for
all the good stuff!
THE JOB
The Brand Management team is the get stuff done, turn-problems-into-solutions, make our clients look like the rock stars, driving force within the Live Nation Media & Sponsorship division. We are a collection of resourceful, ambitious, and strategic minded individuals that thrive in an environment full of variables and unknowns. If you like to sit at a desk, write white papers, and theorize on how things should work this is not the job or team for you. If you’re ready to do the best work of your life, we should talk.
Role
The Brand Manager leads day-to-day relationship and activities of Live Nation’s strategic marketing partnership with our top corporate brands within our team’s portfolio of management. This role will have an emphasis on festivals and social content and may work across multiple categories. You will be directly involved in maximizing the value of the client relationship and performance of client’s entertainment marketing programs with a focus on:
- Client Relationship Service
- Program Activation & Performance
- Project Management
- Financial Performance, Budget Planning & Reporting
- Team Management & Development
- Innovation & Growth
What This Role Will Do
- There are six (6) College Associate roles available within Brand Management. Each role will be unique, but have some or all the elements listed below:
- Assist on-site activities for custom events, artist experiences, hospitality programs, venues, and festivals, including coordination with venue staff, festival production leads, and third-party activation agencies.
- Support the delivery of contractual agreements by helping with planning, execution, measurement, and reporting, and assisting in resolving challenges with asset delivery.
- Contribute to program recaps by gathering key information, business results, and insights to help improve future programs.
- Take detailed notes during client calls/meetings, create agendas, and distribute notes to relevant teams promptly.
- Build and strengthen client relationships by providing exceptional service and supporting day-to-day interactions with clients and internal teams.
- Establish relationships with internal teams (e.g., Digital & social media, Talent, Content Production, Legal, Finance) to ensure smooth program execution.
- Assist senior team members (VPs, Directors, and Marketing teams) with developing strategic programs and creative solutions.
- Participate in client meetings, including planning sessions, mid-campaign reviews, and presentations, as appropriate.
- Gain exposure to Live Nation’s Digital ecosystem and assist with tracking the execution of digital media programs.
- Help track budgets and expenses to ensure programs stay on budget and support identifying cost-saving opportunities.
- Research marketing trends and emerging technologies to provide insights for sponsorship programs.
- Review relevant deal points and contracts under the guidance of Sales and Legal teams and assist with the contracting process when required.
- Take on additional responsibilities as assigned by managers and senior team members to support the success of programs and projects.
What This Person Will Bring
- Passion for marketing, communications and/or client service
- A relentlessly curious mindset and willingness to ask questions
- Comfortable using business tools like Excel, Keynote, and PPT
- Interest in learning platforms like Salesforce, Asana, Slack and others
- An orientation to detail
- Superior project management skills, including managing multiple projects simultaneously
- Excellent communication skills – written, verbal, and presentation
- Proactive, collaborative, and organized working style
Applicants for employment in the U.S. must possess work authorization which does not require sponsorship by the employer for a visa
EQUAL EMPLOYMENT OPPORTUNITY
We aspire to build teams that reflect and support the fans and artists we serve. Every day we aim to promote environments where everyone can be themselves, contribute fully, and thrive within our company and at our events. As a growing business we will encourage you to develop your professional and personal aspirations, enjoy new experiences, and learn from the talented people you will be working with.
Live Nation strongly supports equal employment opportunity for all applicants regardless of age (40 and over), ancestry, color, religious creed (including religious dress and grooming practices), family and medical care leave or the denial of family and medical care leave, mental or physical disability (including HIV and AIDS), marital status, domestic partner status, medical condition (including cancer and genetic characteristics), genetic information, military and veteran status, political affiliation, national origin (including language use restrictions), citizenship, race, sex (including pregnancy, childbirth, breastfeeding and medical conditions related to pregnancy, childbirth or breastfeeding), gender, gender identity, and gender expression, sexual orientation, intersectionality, or any other basis protected by applicable federal, state or local law, rule, ordinance or regulation.
We will consider qualified applicants with criminal histories in a manner consistent with the requirements of the Los Angeles Fair Chance Ordinance, San Francisco Fair Chance Ordinance and the California Fair Chance Act and consistent with other similar and / or applicable laws in other areas.
We also afford equal employment opportunities to qualified individuals with a disability. For this reason, Live Nation will make reasonable accommodations for the known physical or mental limitations of an otherwise qualified individual with a disability who is an applicant consistent with its legal obligations to do so, including reasonable accommodations related to pregnancy in accordance with applicable local, state and / or federal law. As part of its commitment to make reasonable accommodations, Live Nation also wishes to participate in a timely, good faith, interactive process with a disabled applicant to determine effective reasonable accommodations, if any, which can be made in response to a request for accommodations. Applicants are invited to identify reasonable accommodations that can be made to assist them to perform the essential functions of the position they seek. Any applicant who requires an accommodation in order to perform the essential functions of the job should contact a Human Resources Representative to request the opportunity to participate in a timely interactive process. Live Nation will also provide reasonable religious accommodations on a case-by-case basis.
HIRING PRACTICES
The preceding job description has been designed to indicate the general nature and level of work performed by employees within this classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities, and qualifications required of employees assigned to this job.
Live Nation recruitment policies are designed to place the most highly qualified persons available in a timely and efficient manner. Live Nation may pursue all avenues available, including promotion from within, employee referrals, outside advertising, employment agencies, internet recruiting, job fairs, college recruiting and search firms.
The expected compensation for this position is: $20/hr
- Pay is based on a number of factors including market location, qualifications, skills, and experience.
