Job Overview
We are seeking a creative and detail-oriented Social Media Assistant to support our digital marketing team. This role involves developing engaging content, managing social media platforms, and analyzing campaign performance to enhance our brand presence. The ideal candidate will possess strong skills in content creation, graphic design, and social media management tools, with a passion for digital marketing and brand storytelling.
Duties
- Develop and curate compelling content for various social media channels, including Facebook, Instagram, Twitter, and LinkedIn
- Manage daily posting schedules using tools like Hootsuite and Buffer to ensure consistent brand messaging
- Monitor social listening platforms to gauge audience engagement and gather insights for strategy optimization
- Design eye-catching graphics and visual content utilizing Adobe Photoshop, Adobe Illustrator, and Adobe Creative Suite
- Implement SEO strategies and conduct keyword research to improve content visibility and reach
- Execute Facebook Advertising campaigns and analyze web analytics using Google Analytics and web analytics tools
- Engage with followers to foster community relationships and manage online reputation through relationship management techniques
- Proofread all content for accuracy, branding consistency, and quality assurance before publishing
- Collaborate with the team on branding initiatives, e-commerce promotions, and digital marketing campaigns
- Track performance metrics and generate reports to assess the effectiveness of social media efforts
Requirements
- Proven experience in social media marketing, content creation, or digital marketing roles
- Proficiency with social media management tools such as Hootsuite and Buffer
- Strong graphic design skills with experience in Adobe Photoshop, Adobe Illustrator, and Adobe Creative Suite
- Knowledge of SEO best practices, keyword research, and web analytics (Google Analytics)
- Familiarity with Facebook Advertising platforms and campaign management
- Ability to create engaging multimedia content including photography and video editing
- Excellent proofreading skills with attention to detail
- Strong understanding of branding principles, public relations strategies, and relationship management
- Experience in e-commerce platforms is a plus
- Ability to work independently as well as collaboratively within a team environment
This position offers an exciting opportunity to grow within the digital marketing field while contributing to innovative brand campaigns.
Job Type: Full-time
Pay: $24.26 - $29.22 per hour
Benefits:
- 401(k)
- Dental insurance
- Flexible schedule
- Health insurance
- Paid time off
- Tuition reimbursement
- Vision insurance
Work Location: Remote
